Microsoft Articles

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Microsoft Moves To HTML5 Video for ESPN Xbox 360 Application

Microsoft Moves To HTML5 Video for ESPN Xbox 360 Application

Microsoft has switched up its game or at least the technology you'll be using to watch the big game thanks to their ESPN3 video application on the Xbox 360. It's an interesting decision I think. It seems that they've nixed anything related to their own …

Silverlight Gets Streaming Surround Sound With SRS 5.1 Support and Toolkit

Silverlight Gets Streaming Surround Sound With SRS 5.1 Support and Toolkit

SRS Labs, Inc. has teamed up with Microsoft to offer full SRS 5.1 Surround Sound via a new toolkit for the platform. That means Silverlight will soon feature encoding and decoding of surround sound for streaming content.

Viral Video Lessons Round Up – Rockets, Collaborations, and Camera Glitches

Viral Video Lessons Round Up   Rockets, Collaborations, and Camera Glitches

Every Friday I like to share some of the week's biggest viral video hits with you.  I also like deconstructing them, trying to put our finger on what it was about each video that hit the viewing public just right enough to make them share …

Yahoo Steals A Chunk of Google’s Search Engine Market Share?

Yahoo Steals A Chunk of Googles Search Engine Market Share?

I come from a background in search.  I'm a search engine guy first, and a video guy second.  It's just how I'm wired.  Which is why ReelSEO is such a great home for me, because I get to write about both.  Today, there's some news …

Microsoft, Yahoo!, Hulu To Let Users Choose Video Ads Via Asq

Having video viewers tell you which video ads they want to see, and don't want to see is the new thing. Facebook has been using it for sometime with their own ads and now Microsoft, Yahoo!, and Hulu planning to do the same.

PlayOn Brings Hulu, Netflix To IPhone Via Safari, or Does It?

PlayOn Brings Hulu, Netflix To IPhone Via Safari, or Does It?

I found this to be rather interesting, PlayOn if offering a free software update to its Premium subscribers that will work on the iPhone and iPod touch via Safari. That means video from places like Hulu, Netflix, Comedy Central and more can be had on …

Online Video Impacts Top 50 Web Properties During June 2010

comScore has released the monthly report on who does what, where on the web, commonly referred to as the comScore Media Metrix. The report, as usual, looks at top web properties, ad networks and the changes in the traffic on those properties.

Microsoft Researches Three Screen Strategies for Marketing

"…one screen to rule them all and in the market bind them." Well OK Tolkien said ring and not screen and he was talking about evil and we're talking about video and marketing. There's a difference right? Let's face it, many of us are multi-screen …

Americans Watched 4.3 Billion Video Ads In June, Mostly On Hulu

comScore recently announced their new Video Metrix 2.0 which adds several enhancements and June 2010 is the first month where we get to see how they affect the numbers.

May 2010 Online Video Advertising Insights and Viewing Breakdown – ScanScout

Another month has come and gone and ScanScout has put out its report on the state of online video for May 2010. The report continues to provide some valuable information for those serving up videos as well as video advertising.

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