Maker Studios, the second biggest MCN in the States in terms of unique views, are planning to restructure their partner content into four main categories. They hope this new cable TV like model will benefit both creators, viewers and advertisers.
Amazon are already a huge player in the long form VoD market but now, if rumours are to be believed, they look set to take on YouTube by offering a better revenue package for content creators and MCNs to cross over to their platform instead.
Multi Channel Networks, or MCNs, are a huge part of the online video industry and it’s rare that you’ll find a big time YouTube player that isn’t affiliated with one of these partner networks in some way. This month, we take a look at one of the biggest MCNs, BroadbandTV.