Machinima Articles

Machinima ( /məˈʃiːnɨmə/ or /məˈʃɪnɨmə/) is the use of real-time 3D computer graphics rendering engines to create a cinematic production. Most often, video games are used to generate the computer animation. Machinima-based artists, sometimes called machinimists or machinimators, are often fan laborers, by virtue of their re-use of copyrighted materials (see below).
The practice of using graphics engines from video games arose from the animated software introductions of the ...

Science Fiction & Horror Web Series Try To Claw Into Comedy's Stronghold

Over the past few months, some very intriguing science fiction and horror web series with high production values and mind-bending mysteries at their core have hit the web, seeking out a new audience that doesn't just want comedy 24/7.  Other genres have been sorely misrepresented, ...

RCVR Series Is Machinima's Answer To X-Files And Lost

New or recycled perspectives on extraterrestrial life will always be the fascination of sci-fi producers everywhere.  Aliens and UFO sightings continue to capture the imagination, and as web series begin to evolve and boost production value, a quality story can be told on the web, ...

Machinima To Bring Fanboys What They Want: Lots of Tommy Wiseau

Tommy Wiseau has become this generation's type of celebrity: a man who has a cult following for all the wrong reasons, but embraces the attention.  His film The Room makes regular rounds at (often sold out) midnight showings around the country, a movie so uniquely ...

How To Create A Web Series Using Popular Content Without Infringing On Copyrights

In a previous article titled, "How to Market A Web Series To Generate Interest & Gain Viewers," we talked about a number of ways web series have tried to increase awareness. One of the segments, called "Tie The Web Series to a Companion Piece," discussed ...

YouTube Partner Channels Added To comScore Video Metrix for July 2011

With the July 2011 report, comScore has expanded their monthly video metrix, which tracks online video services and viewers, to include what they call "Select YouTube Partners" (see table below). What that sounds like to me is that they are NOT including all of the ...

comScore's YouTube Partner Reporting Reveals New Media Moguls in the Making

While Mark Robertson and I were busy speaking at SES San Francisco last week, comScore and YouTube rolled out Partner Reporting, a new feature that highlights the dedicated audiences garnered by YouTube content partners.  Since we were tied up talking about "Next Gen YouTube Marketing" ...