Google TV vs. Apple TV – A Side-By-Side Comparison – What’s What?
Mark thought it would be cool to have a resource article about Google TV. I thought it would be cool to have one about the Apple TV (no, not really). So we compromised (or rather, I snuck off and wrote this instead). Instead of just limiting the scope of the article to one new TV product, ...
Yelp and TurnHere Parter To Bring Local Video To Small Business
Video is still riding an incredible wave of popularity. Users have an insatiable appetite for it, and businesses are discovering new ways every day to use video to help them grow their brand and customer base. What’s more… video seems to be increasing conversions for many online retailers. That means that video can move past ...
5 Tips for Using Online Video To Market Your Small Business
For small businesses, getting noticed online is a challenge, particularly when competing with big brands with large marketing departments and seemingly endless marketing budgets. But more and more local companies are finding success cutting through the clutter with online video. Statistics show that video improves online visibility and drives more action online than plain images ...
Predictions With Local Online Video Marketing - Interview With Topix
I interviewed Chris Tolles, CEO of the online news portal Topix, on his predictions for how video will mature into the local landscape, and its impact for audiences and businesses.
The Xspot - Local TV and Online Video Ad Convergence
Even though some consumers may be turning to the Internet more and more to watch television, TV is not going away anytime soon. For me, I need it to fall asleep ;-) Likewise, local television ad spending is not going away anytime soon either. Advertisers are familiar with the medium, have existing creative assets, and like ...
YPG Canada Partners With Advideo for SMB Video Production
YPG Canada has partnered with Advideo to produce the online video ads for SMBs that advertise with the Yellow Pages Group’s Canadian online business directories. Back in February, Advideo announced a partnership with Weblocal.ca, a wholly-owned property of Transcontinental Media. Weblocal.ca is an online search site for finding and reviewing local businesses, products or services in communities ...
How To Make Online Video Accessible To SMBs
In order for online video to become a completely viable marketing tool it needs to be accessible to all levels of business from sole proprietors all the way up to multinational corporations. There are far more SMBs than large corporations and that means there's a larger possibility to get some new clients for the online ...
TurnHere Productizes Video for SMBs - Filmmakers for All
With more than 8000 independent filmmakers, and an online video offering perfectly catered for SMBs, Turnhere has successfully formed partnerships with many high-volume sales channel partners and publishers like Yellowpages.com, Superpages and Citysearch. In fact, business has been so good according to their COO, John McWeeny, that they decided to "productize" their video offering and lower the barrier ...
Service Providers for Real Estate Videos and Slide Shows
A while back ReelSEO interviewed the CEO and Co-Founder of Wellcomemat. We know that using online videos and slideshows for marketing real estate online can be incredibly effective. In fact, in September of last year, we covered some research which showed that the use of an online video tour in marketing real estate property can ...
Online Video Production and Local Search In Canada - Advideo and Weblocal.ca
ADVIDEO, the largest provider of online video commercials in Canada, is announcing today a partnership with Weblocal.ca, an online search site for finding and reviewing local businesses, products or services in communities across Canada. "ADVIDEO is delighted to produce its online video commercials for this division of Transcontinental, the largest publisher in Canada" Francois Gand, ...
Mixpo Rocks $4M Investment and Rolls To AlwaysOn OnMedia NYC
Today, Anupam Gupta, the CEO for Mixpo, an online video advertising platform that we've covered in-depth, will be accepting the OnMedia 100 award at the AlwaysOn OnMedia NYC Conference. In addition, the company announced today that it had received a $4 million follow-on investment, led by Madrona Venture Group. Today’s news comes on the heels ...
New Online Video Ad Affiliate Program for Publishers and Agencies
Today, Jivox, an online video advertising service for SMBs that we've covered in the local video space, announced the launch of a "one-of-a-kind", online video advertising affiliate program for publishers, agencies, and other referral marketers. The program provides these affiliates with an opportunity to offer their own customers and users multiple options for online video ...
Local Search and Online Video - Why SMBs Need A Video Searchmercial
Increasingly, we hear business owners say, "I don't want a marketing strategy, I don't need a branding review, and I definitely don't want to spend $50,000 on a 30-second TV ad! Just give me an effective video that I can use online to explain what I do and the value I offer!" They don't want ...
Mixpo Partners With Major Media Publishers To Bring Online Video Marketing To Local SMBs
As newspapers and media companies continue to struggle with overall revenue declines and as the economy has many small and medium sized businesses watching their advertising budgets much more closely,it is critical that media publishers diversify their interactive product portfolios in such a way that they focus on offering the local SMBs competitive, effective and ...
Jivox Video Advertising for SMBs Named AlwaysOn OnMedia 100 Winner
Jivox, the online video advertising service that helps small and medium-sized businesses reach local customers, has been named a winner of theAlwaysOn OnMedia 100. The OnMedia 100 Award is given to private,emerging technology companies in the advertising, publishing, marketing, branding and public relations spaces. Jivox was selected by the AlwaysOn editorial team based on demonstration of growth, ...
