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5 Elemental Lessons Learned in Sports Video Streaming For The 2012 Summer Olympics

5 Elemental Lessons Learned in Sports Video Streaming For The 2012 Summer Olympics

Over the last several weeks, as the world tuned in to the 2012 Summer Olympic Games in London, more than 20,000 broadcasters aimed to reach a global audience of 4 billion viewers with more than 4,000 hours of coverage. According to Sam Blackman, CEO and Co-founder ...

Interactive Video Ad Insertion Arrives for Live HTTP Streams

Interactive Video Ad Insertion Arrives for Live HTTP Streams

Jivox is over at the  Interactive Advertising Bureau’s (IAB) Marketplace - Mobile event and it just dropped into my inbox that they've announced the ability to insert their interactive video ads into live HTTP streams (using HLS). That's pretty big news for those of us that are ...

A Comprehensive List of Online Video Ad Types and Formats, Pros and Cons

A Comprehensive List of Online Video Ad Types and Formats, Pros and Cons

The online video advertising offerings continue to expand and I thought I would go through the whole list of them and give some of my thoughts on the pros and cons of each. I won't go too deeply into specific products from ad networks, just ...

E3, Live Streaming Gamers, YouTube Playlists, Vimeo Music, and More [The Reel Web #42]

E3, Live Streaming Gamers, YouTube Playlists, Vimeo Music, and More [The Reel Web #42]

This week on The Reel Web, we take a look at some new statistics for online video viewing which show a drastic change in consumption of long-form video. We also discuss changes Youtube is making to its playlists and embeds, recent enhancements by Vimeo to ...

Why You Should Be At Streaming Media East Next Week

Why You Should Be At Streaming Media East Next Week

Streaming Media East is ready to hit New York City next week and we've got the top reasons why you should be attending. As an added bonus, we've also got a discount code for you to shave off a bit of the price to make ...

Google Plus Opens Up Hangouts On Air Live Streaming For All

Google Plus Opens Up Hangouts On Air Live Streaming For All

So here's yet another feature coming from Google that is bringing video power to virtually everyone.  Hangouts On Air, which is available to only some users of Google+, will soon be available to everyone around the world who uses the social network.  It allows others ...

7 YouTube "Rules", YouTube Workshops, AOL On & KickStarter [Reel Web #37]

7 YouTube Rules, YouTube Workshops, AOL On & KickStarter [Reel Web #37]

This week on the Reel Web we discuss AOL’s announcement about "AOL On," their new video service that will host all of the videos from their service and also feature some new original shows.  We also cover YouTube tips from Charlie McDonell, YouTube’s new workshop ...

2012 London Olympics to be Largest In-Stream Video Advertising Event Ever?

2012 London Olympics to be Largest In Stream Video Advertising Event Ever?

Yes, even the Olympics is getting in on the live streaming action this year. Now, no matter where you are or what timezone you're in you'll be able to catch you favorite Olympic events either live or on-demand.

What Makes for a Successful Live Streaming Web Show Series?

What Makes for a Successful Live Streaming Web Show Series?

Last week the MyDamnChannel network on YouTube launched the first ever LIVE Internet comedy show. Every Wednesday at 4pm Rachael Hoyt goes live online on their YouTube channel to stream a show that features celebrity guests, premiere clips of other shows on the network, humor, ...

Learn How To Monetize Your Live Streaming Video Event With DaCast Webinar

Learn How To Monetize Your Live Streaming Video Event With DaCast Webinar

I am in the planning stages of a massive project that I can't talk about just yet, but I can say that it was going to include some periodic live streaming. So when I got a note today from DaCast about their upcoming webinar, How ...

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