If Millennials are watching TV content, but not on TVs, then where are they watching TV content? Plus, how does one market to Millennials if TV is not where they are watching video? TiVo's latest survey results shed some light on all of this and more. We also give some logical tips on where you might want to market to Millennials.
Open source video platform Kaltura has launched its new mobile video app which not only allow users to browse and view video but it also allows uploading of captured video, both live and pre-recorded. It's a single piece of software for a full-featured social video platform on mobile devices.
Google Helpouts are live video calls that put those looking for advice in touch with experts and consultants who are offering, for free or for a fee, their skill and time in a particular area. It's still invite only at the moment but it could prove to be a very useful service for those who want to pass on their expertise and for those who need answers.
Those looking for some good buzz around an event should consider live streaming. Creating a way for people to watch a music festival, or a unique multi-day event, streamed live to all, can generate significant amounts of attention to your business.
Summer 2013 is going to be a huge year for digital broadcasting in the UK with the BBC set to offer around 250 hours of live Glastonbury content as well as 10 live streams from Wimbledon. Coverage of both events will be available online and via connected TVs and games consoles.
You got an account in good standing? 1,000 subscribers? You're set up with SMS verification? You too can start Live Streaming YouTube in a few weeks. Right now, many creators should be able to see an "Enable" button that gets them closer to live nirvana (the state of being, obviously not the band).
Coachella 2013 will be hitting YouTube again, and continues a tradition I hope never ends: live events being able to be found from the comfort of your own home. This year's festival takes place starting Friday, April 12-Sunday April 14 and streaming live from Indio, CA.
A new study from Ooyala confirms that we are watching more live video content from across the broadcast networks than we are video on demand. Weekday lunchtimes and weekend evenings proved to be the most popular times to watch, with viewers of mobile video the most enthusiastic about watching long form video.
YouTube may have pulled off a masterstroke when it came to their April Fools Day shenanigans, declaring "The End of YouTube." Behind that April Fools joke was a very successful marketing plan, and it appears to have worked like gangbusters.
There are some whispers about the availability of YouTube Live Stream for everyone. No, no...we must settle down. Only people who already have it can use it, and it's merely improvements to the service as-is. Still, we'll discuss why this rumor took shape.