Linkedin Articles

LinkedIn takes your professional network online, giving you access to
people, jobs and opportunities like never before. Built upon trusted
connections and relationships, LinkedIn has established the world’s
largest and most powerful professional network. Currently, more than 17
million professionals are on LinkedIn, including executives from all
five hundred of the Fortune 500 companies, as well as a wide range of
household names in technology, financial ...

YouTube for Business: How to Make the Most of Your YouTube Channel – Part 2

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I interviewed Michael Miller, who just-released the 2nd edition of his book, YouTube for Business: Online Video Marketing for Any Business. Michael talked with me about the biggest developments he's seen with YouTube in the past couple years; the comparative pros and cons of YouTube brand channels ...

Weekly Web Video Industry News Reel - 18 Dec 2010 - The Brno Edition

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It was a busy week here at ReelSEO. While Mark was away the mice played and wrote and watched a lot of video (some of them even Christmas related). The news still rolled as we get ready to wind down the year and so I'm ...

How To Add Video To Your LinkedIn Profile - A Reel Tutorial

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Would you want to feature a video as part of your own LinkedIn profile? In today's post, I go over some competitive advantages to doing so, along with a video tutorial and step-by-step instructions on how to embed a video inside your own LinkedIn profile ...

Business To Business (B2B) Video Marketing Strategies

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Brands and businesses have already begun to acknowledge and harness the power of online video marketing in the Business to Consumer (B2C) space. More and more success stories are emerging as marketing directors, brand managers social media managers and their agencies are beginning to grasp ...

44 Percent of comScore Top 50 Web Properties Have Major Video Presence

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So I got the comScore Media Metrix, which is the top fifty web properties in the US and I thought, "Gee, it could be cool to see just how many of them are video focused." So I went to work, and here are the results ...

Education Is The #1 Reason Marketers Use Website Video

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Today we get to find out a little bit more about how today's marketers are employing video in their business, courtesy of a fascinating new study.  The study is from King Fish Media, Hubspot, and Junta 42, and you can see the full report here—there's ...

Content Marketing Strategies With Web Video and Social Media

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Content marketing is a very effective way to market your brand, business or organization's products and services in a way that is engaging, relevant and welcome. The idea is to offer people bits of content that are informative, entertaining, useful and have pass-along value. You ...

Legal Issues With Online Video for Business – Understanding The Basics

ReelSEO's Grant Crowell interviews Daliah Saper, Intellectual Property and Internet Law attorney, to provide an basic introduction for businesses and other professionals with understanding legal issues with online video.

Save and Learn - ReelSEO Discount for 2010 SES San Francisco

Search Engine Strategies 2010 Conference & Expo is ready to return to San Francisco.  SES 2010, running August 16-20, promises to continue the fantastic tradition of quality sessions, a huge expo, and excellent networking opportunities—oh, and ReelSEO is a media partner for SES 2010 in ...

HOW TO: Create A Call To Action In Small Business Video

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One of the topics of discussion in my last post, 5 Ways Small Businesses Can Succeed on YouTube, was the importance and challenge of creating a call to action (CTA) in your video that engages customers and stands out from the other CTAs in the ...

5 Ways Small Businesses Can Take Advantage of YouTube

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We all know that YouTube is the number 2 search engine on the Web in terms of query volume.  It sounds impressive, but what does that mean for local businesses trying to reach customers? After all, aren't most of the 13+ billion clips watched each ...

5 Tips for Using Online Video To Market Your Small Business

For small businesses, getting noticed online is a challenge, particularly when competing with big brands with large marketing departments and seemingly endless marketing budgets. But more and more local companies are finding success cutting through the clutter with online video. Statistics show that video improves ...

How To Use A Virtual Set - Virtual Studio for Online Video

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ReelSEO's Grant Crowell interviews virtual set producer Earle Greenberg of Chicago Video Works, who explains some of the business advantages of promoting your business with videos featuring virtual sets, what's involved with building a virtual set, and some tips on how to to prepare yourself for a video show featuring a virtual set.

1 In 4 SMBs To Spend More for Online Video In 2010

Yes, more than 25% of small businesses are planning on some sort of spending for online video next year according to a report just released by Ad-ology Research. That sure sounds like more than just a fad or an emerging market.  It's also 75% more ...

5 Tips for Successful and Professional Online Video Projects

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Are you looking for any easy way to explain how to do professional (i.e., business-quality) online video to newcomers? I recommend sharing these 5 steps in the following order: Plan, practice, publish, promote and perform. In this post, I will explain how each of these 5 ...

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