keywords Articles

Keywords are the words that academics use to reveal the internal structure of an author’s reasoning. While they are used primarily for rhetoric, they are also used in a strictly grammatical sense for structural composition, reasoning, and comprehension. Indeed, they are an essential part of any language.
There are many different types of keyword categories including: Conclusion, Continuation, Contrast, Emphasis, Evidence, Illustration and Sequence. Each category serves its own fun...

Online Video and Brand Guidelines – Challenges and Tips

In this podcast episode, I discuss my experiences with companies' brand standards policies, and how video marketers can understand and follow them (as well as protect themselves) when producing, publishing and promoting video online for business.

Monitoring Video Listings for Business – The Search Monitor

I recently interviewed Lori Weiman, CEO of the online reputation management company The Search Monitor, and tested out her company’s Competitor and Trademark Monitoring tools, which have the ability to monitor and segment actual video results across organic search listings, multiple web channels and websites.

Right of Publicity – Most Overlooked Legal Issue With Online Video

ReelSEO talks to Mark Rosenberg about the Right of publicity with online video. Right of publicity is one of the most often overlooked legal issues with online video and online video producers need to learn about it.

What’s Your Online Video SEO Reputation Worth?

http://www.reelseo.com/video-reputation-seo/ Grant Crowell, reporting for ReelSEO.com, discusses the Brand, Trademark and Reputation Management session at the Search Engine Strategies San Jose conference. The panel featured a mix of one search engine, SEM solutions providers, and attorneys discussing how online video abuse is a growing problem for businesses, how we can do proper monitor and management, and when it may be necessary to “go legal.”

Video SEO Tips From Aaron Wall of SEOBook

Video SEO Tips From Aaron Wall of SEOBook

This is an interview with Aaron Wall, founder of SEOBook.com at Search Engine Strategies San Jose 2009. We spoke to Aaron about SEO Book as well as his use of videos to promote the site. Aaron provides some basic tips for Video SEO

A Video SEO Case Study: Common Craft

A Video SEO Case Study: Common Craft

Common Craft is a company specializing in creating "explanation" videos.  Most of their videos are pitched as an explanation of something "in plain English," and include simple-but-cute hand drawn cartoons alongside a charming narration.  Their website tag line reads: "Our product is explanation.” Never heard …

Lessons In Video and SEO – The JK Wedding Dance Video

A little video of a wedding entrance made a huge splash a couple weeks ago.  You probably saw it.  If not, you almost definitely heard about it.  For their entrance, the wedding party eschewed the more traditional entrance and scampered down the church aisle in …

Video SEO Webinar – The “Reel” Story On Getting Your Online Video Discovered

I'm pleased to announce that I will be participating in an upcoming FREE Video SEO webinar produced by Streaming Media magazine and StreamingMedia.com.  Dan Rayburn, EVP of Streaming Media, will be moderating the event and I'll be presenting along with Marcien Jenckes, Co-President of Grab Networks. The webinar …

Digitalsmiths Lets You Search Inside Video

Digitalsmiths claims to have a so-called 'skin detection algorithm' that will allow users of the video search engine to search for dialogue, nude scenes and more… How peculiar.

Video + SEO = Best Practices for Video and E-Commerce

Last week, I had the honor of speaking at the first annual Liveclicker Video Commerce Summit in Seattle, WA.  I was asked to discuss and present video search engine optimization and to help educate the audience on best practices for publishing online video in a …

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