keywords Articles

Keywords are the words that academics use to reveal the internal structure of an author’s reasoning. While they are used primarily for rhetoric, they are also used in a strictly grammatical sense for structural composition, reasoning, and comprehension. Indeed, they are an essential part of any language.
There are many different types of keyword categories including: Conclusion, Continuation, Contrast, Emphasis, Evidence, Illustration and Sequence. Each category serves its own fun...

In-Depth Look At YouTube Closed Captions - YouTube SEO and More

In Depth Look At YouTube Closed Captions   YouTube SEO and More

A few weeks back, I mentioned that YouTube and Google were indexing YouTube's closed captions and subtitles. In fact, YES - both Google and YouTube ARE indexing videos for text that is contained within closed captions and subtitles. In this post, I would like show ...

How To Optimize YouTube Videos - YouTube Optimization Tips

How To Optimize YouTube Videos   YouTube Optimization Tips

Last week I had the privilege of speaking, along with Lane Shackleton of YouTube, at the Dallas Fort Worth Search Marketing Association. The topic was YouTube - why YouTube, and how to market YouTube videos, optimize YouTube videos, and advertise video content on YouTube so ...

Video Keyword Research - SEO Basics for Video and Beyond – Part I

Video Keyword Research   SEO Basics for Video and Beyond – Part I

We spend a ton of time on this site talking about video SEO.  And with good reason.  Video is on a meteoric rise that shows no signs of stopping—heck, YouTube took 4.5 years to reach a billion views a day, and then doubled it in ...

Google Confirms Meta Keyword Tag Is Ignored for Ranking

This may be more straight-SEO news than particularly geared at video, but if you host your own videos or are aiming to rank pages where you've embedded a non-hosted video... this will impact your efforts.

Online Video and Brand Guidelines – Challenges and Tips

In this podcast episode, I discuss my experiences with companies' brand standards policies, and how video marketers can understand and follow them (as well as protect themselves) when producing, publishing and promoting video online for business.

Monitoring Video Listings for Business – The Search Monitor

I recently interviewed Lori Weiman, CEO of the online reputation management company The Search Monitor, and tested out her company's Competitor and Trademark Monitoring tools, which have the ability to monitor and segment actual video results across organic search listings, multiple web channels and websites.

Right of Publicity – Most Overlooked Legal Issue With Online Video

ReelSEO talks to Mark Rosenberg about the Right of publicity with online video. Right of publicity is one of the most often overlooked legal issues with online video and online video producers need to learn about it.

What's Your Online Video SEO Reputation Worth?

http://www.reelseo.com/video-reputation-seo/ Grant Crowell, reporting for ReelSEO.com, discusses the Brand, Trademark and Reputation Management session at the Search Engine Strategies San Jose conference. The panel featured a mix of one search engine, SEM solutions providers, and attorneys discussing how online video abuse is a growing problem for businesses, how we can do proper monitor and management, and when it may be necessary to “go legal.”

Video SEO Tips From Aaron Wall of SEOBook

Video SEO Tips From Aaron Wall of SEOBook

This is an interview with Aaron Wall, founder of SEOBook.com at Search Engine Strategies San Jose 2009. We spoke to Aaron about SEO Book as well as his use of videos to promote the site. Aaron provides some basic tips for Video SEO

A Video SEO Case Study: Common Craft

A Video SEO Case Study: Common Craft

Common Craft is a company specializing in creating "explanation" videos.  Most of their videos are pitched as an explanation of something "in plain English," and include simple-but-cute hand drawn cartoons alongside a charming narration.  Their website tag line reads: "Our product is explanation.” Never heard ...

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