journalism Articles

Journalism is the investigation and reporting of events, issues and trends to a broad audience. Though there are many variations of journalism, the ideal is to inform the intended audience about topics ranging from government and business organizations to cultural aspects of society such as arts and entertainment. The field includes editing, photojournalism, and documentary.
In modern society, news media have become the chief purveyor of information and opinion about public affairs; but...

Advertising Opportunities Abound In Hyper-Local News and Video

Advertising Opportunities Abound In Hyper Local News and Video

As journalism changes and newspapers undergo seismic shifts, big media companies are setting up local shops, and they're hoping to win local online ad dollars as a result. AOL, ESPN, New York Times and NPR are all expanding quickly in the hyperlocal online business. Local …

YouTube News Feed Wants To Be Your Source for Breaking News

YouTube News Feed Wants To Be Your Source for Breaking News

YouTube has many ambitions.  They want people to watch hours of video instead of minutes in a day.  They want to bring more fine art to the world of online video.  And now they want to be your new favorite news anchor, and I think …

Defamation and Libel In Online Video – How To Protect Yourself

Defamation and Libel In Online Video – How To Protect Yourself

Grant Crowell of ReelSEO answers this week’s submitted legal video marketing question: Is it legal for someone to make a video to purposely ruin a company or person’s business reputation? Learn how to best handle and protect yourself from defamatory online video, legally and professionally.

Viral Video Marketing Round Up – Lessons From This Week’s Viral Video Successes – 1/15/2010

Every week we break down some new and emerging viral video successes, hoping to put our finger on what it is that made them work so well.  Sometimes it's easy, other times it's tough.  In the end, the hope is that this series will help …

YouTube Direct Connects Users and Media Organizations

We all have video cameras or video-capable mobile phones and that means new ways to see what's happening in the world. Not only for you but for others as well. We get a eyewitness views of the events as they unfold and now, we can …

YouTube Beefs Up Partner Video Blocking Ability

It is making the rounds on the webosphere that YouTube has implemented two new buttons on the partner interface that pertain to blocking of videos.

The SEC Hopes To Block Twitter and YouTube Usage

The NCAA's Southeastern Conference is taking a bit of a stand against YouTube, blogs, Twitter, and other so-called "new media" that fans and journalists enjoy using to share news, photos, videos, and opinions.Having just signed a $3 Billion deal with ESPN and CBS, the SEC …

YouTube Brand Channels – The Missing Link

YouTube Brand Channels   The Missing Link

As an independent consultant, I am involved in a number of projects for setting up either partner or brand channels on YouTube. The most frequently asked question I get from brand or content owners is: "How does a YouTube brand channel help me in getting more …

The YouTube Reel Deel (Clearing Some of The Air Around YouTube)

YouTube seems to think that we're not exactly up to speed on what it is they are doing over there. Apparently they don't like the pigeonhole they have been put into as just user-generated, short-form, low-quality, freely available video with no revenue channels or monetization …

Online Video Industry News Resources I Follow

Online Video Industry News Resources I Follow

With the online video industry in what seems to be a continual rapid growth mode, it is difficult to keep up with all that is going on with regard to news and information about online video platforms, online video marketing, video advertising, mobile video and …

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