iPad Articles

The iPad ( /ˈaɪpæd/ EYE-pad) is a line of tablet computers designed and marketed by Apple Inc., primarily as a platform for audio-visual media including books, periodicals, movies, music, games, apps and web content. Its size and weight fall between those of contemporary smartphones and laptop computers. The iPad runs on iOS, the same operating system used on Apple’s iPod Touch and iPhone, and can run its own applications as well as iPhone applications. Without modification or a dev...

Apple Doctors "Magical" HTML5 Video Demo - Safari and Quicktime Are Not Web Standards

To call HTML5 Video a hype would be an understatement. Every week, major tech companies announce improved support or new breakthroughs. Literally hundreds of new blogposts a day pop up on Google's blog search. In this debate, no company is as vocal as Apple. The ...

Less Than 50% of Publishers Ready To Implement HTML5 Video

A new report, Supporting the iPad and HTML5, by StreamingMedia.com contributing editor Jan Ozer says that less than 50% of respondents are preparing to switch over to the HTML 5 video tag in the "near future". Far less than those pushing the hype-making juggernaut would ...

Muppets, Stunts, and Illusions - Viral Video Round Up

It's time again for our weekly Viral Video Round Up series, where we analyze the very hottest viral video hits for clues about how we, too, can go viral.  We have some excellent examples this week—including a bonus forth example beyond our traditional three—and some ...

HTML5 Is Better Than Sliced Bread for Online Video Advertising!

A recent post over at Mediapost talked about how HTML 5 is going to completely rewrite the online video advertising landscape. I beg to differ because I, unlike many, don't buy into all the hype surrounding everything and I'm too lazy to hop on all ...

LongTailVideo Releases The First Flexible Open-Source HTML5 Video Player

Last week, LongTailVideo announced that they have created and released the open source JW Player in a new HTML 5 version (Beta) that features PNG skinning, Javascript API, fallback to flash and more. Perhaps this could become the new standard for sites looking to implement ...

The "Reel" Deal With HTML5 Video - Not Quite There Yet

Online video is an exciting field to work in. As creator of the JW Player, I'm privileged to be at the forefront of the industry. Every week, our team receives thousands of emails from web developers regarding various bug reports, product feature requests and general ...

BrightCove Free Wheels Into HTML 5 Video Ads

Brightcove and FreeWheel have teamed up to offer an HTML 5 ad solution. Now they've said that it's the first of its kind but I seem to remember already writing about some HTML 5 ad solutions so I'm not so sure about that point. We'll ...

Tablets Represent A New Era of Measurability for Advertising

On the heels of Apple's news that it's sold 1 million iPads in the first 28 days of release, I bring you insight from "The Long Tail" author Chris Anderson on why tablets represent a new era of measurability for advertising (they can now track your activity ...

Steve Jobs' Flash Dance - Contradicts Self On Reasons for No Flash for Apple Mobile Platforms

Two big A's continue their row. The latest round was fired by Apple CEO, Steve Jobs in a lengthy blog post entitled 'Thoughts on Flash.' No it's not some new memory technique or a way to save your childhood before old age strips you of ...

mDialog Launches Video Platform for HTML5 Mobile Video

ReelSEO's Grant Crowell covers the video ad platform mDialog at the NAB Show in Las Vegas, and talks with founder Gret Philpott about monetization opportunities for businesses using HTML5 video and dynamic ad insertion.

HTML 5 Video Advertising Solutions? Oh Yeah!

HTML 5 isn't even a solid set of standards and yet, we've now already got an ad network for it thanks to MeFeedia who have already launched HTML5 Video as part of their All Player video ad solution. On top of that mDialog also introduced ...

Apple IAds HTML 5-based Interactivity

Apple announced they are getting into the mobile ads business with iAds. This was coupled with the Apple iPhone OS 4.0 announcement. They'll offer developers a 60% revenue split and Steve Jobs stated it's all HTML 5-based technology. Nifty!

The IPad Proves Video's Importance, Even If It Can't Record Video Itself

The iPad debuted to much fanfare over the weekend.  You may remember my somewhat controversial remarks about the device when it was announced.  Well, clearly there are many consumers less skeptical than I.  Over 300,000 units were sold on opening day (more than the iPhone's ...

Viral Video Nostradamus?

This is the first of an experimental new series I'm currently calling Viral Nostradamus.  A sort of companion piece to the Friday Viral Round Up, this series takes a look at viral success from the opposite end of the process.  Rather than discussing videos that ...

Disney Flock Swarms IPad

Well it was inevitable right? Every time a new gadget is unveiled everyone must flock to it. This time Disney is pulling no punches and wants to be the dominant media force on the platform. Check out all the work they've put into their presence ...