iPad Articles

The iPad ( /ˈaɪpæd/ EYE-pad) is a line of tablet computers designed and marketed by Apple Inc., primarily as a platform for audio-visual media including books, periodicals, movies, music, games, apps and web content. Its size and weight fall between those of contemporary smartphones and laptop computers. The iPad runs on iOS, the same operating system used on Apple’s iPod Touch and iPhone, and can run its own applications as well as iPhone applications. Without modification or a dev...

Report: Apple Smart TV To Be Released In Late 2011

There has been speculation for years that Apple would one day release a television of their own making. An honest-to-goodness Internet-ready television, a so-called "smart TV," that can take advantage of some of the resources the company has built up like iTunes or the App ...

TiVo & Roku Strike New Deals With Streaming Content Providers

There's a lot of speculation about some partnerships between streaming device makers and streaming content providers and all of them are good for the industry. The biggest of which is the speculation that Wal-Mart's Vudu and Roku are working to tie the knot and offer ...

The Weekly Online Video News Round Up - Rumor Edition

We do our best every to cover the most important, most interesting, and most actionable news and articles in the world of online video. But we can't cover everything... at least, until we start cloning ourselves. So this weekly Sunday column is an attempt to ...

Mobile Video Is Rapidly Changing The Shopping Experience: LiveClicker Study

Of all the many ways to use video for business purposes, one of the more intriguing and exciting is video commerce: integrating video into our shopping habits. And I'm not talking exclusively about e-commerce, either, but also ways that video is being molded into our ...

Tips For Developing A Tablet Device Marketing Strategy

With tablet sales tracking to hit 24 million this year, brands are trying to crack the code on the best approach to a tablet strategy. A recent eMarketer report says 41% of consumers are keen on the device for its shopping capabilities. Here are top ...

Brightcove Moves Beyond Video With Mobile Development Platform, App Cloud

Brightcove has been a trusted provider of video hosting, distribution, and monetization for publishers and brands for several years. This morning, at their Brightcove Play 2011 conference, CEO and founder, Jeremy Allaire, unveiled a new product aimed at giving publishers the same kind of customizable ...

The Week's Best Viral Videos & Marketing Lessons - Parodies & Heartwarmers

Another week is in the books (well, almost), so it's time to sit back, enjoy that morning coffee, and watch some of the most popular viral videos of the week. As usual, we have entries from savvy brands as well as clueless amateurs, which is ...

TV Ads Get Interaction with IntoNow iOS App: Stepping Stone to Widespread Internet-TV Adoption?

This isn't online video but it's an interesting evolution for standard TV advertising and a way for them to incorporate some interactivity, which, as we all know, is what makes online video so awesomely cool, right? Well brands who advertise on television might finally be ...