interview Articles

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OK Go – Band, Videographers or Transmedia Geniuses? – Interview with Tim Nordwind Part II

OK Go – Band, Videographers or Transmedia Geniuses? – Interview with Tim Nordwind Part II

The interview with Tim was only about a half hour, but there was so much information to pull out of it I figured it would be better appreciated it if were split into two pieces. Plus, each piece is about a thousand words and that's …

Ho Ho Ho It’s Our Podcast Show! Social Video Marketing (Further) Explained

Ho Ho Ho Its Our Podcast Show! Social Video Marketing (Further) Explained

Grant Crowell is this week’s featured guest on the popular podcast show DishyMix, hosted by Susan Bratton of PersonalLifeMedia. Grant and Susan discuss what is “social video marketing” and some of the ways businesses can stand to gain from it.

Interview with Tim Nordwind of OK Go – Band, Videographers or Transmedia Geniuses? – Part I

Interview with Tim Nordwind of OK Go   Band, Videographers or Transmedia Geniuses?   Part I

I was very fortunate to manage an interview with Tim Nordwind from the artistic collective known as OK Go (Part 2 Here). Alright, many of us know them as a music band, some of us know them for their viral videos. As far as Tim …

5 Critical Video Production Tips – How To Shoot Better Quality Web Video for Business

5 Critical Video Production Tips   How To Shoot Better Quality Web Video for Business

I interviewed Israel (Izzy) Hyman – a professional online video producer, web video production trainer, video podcast show host, and ReelSEO guest contributor. Izzy shared with me his passion for "the motion image" and how he got started doing web video production.  He also offered up …

Consumer Generated Media, Customer Video Reviews, and Brand Marketing Strategies

Consumer Generated Media, Customer Video Reviews, and Brand Marketing Strategies

Grant Crowell interviews Pete Blackshaw, author of the book about consumer-generated media titled, Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000. We discuss how online video is one of the most persuasive forms of consumer generated media today, and where he sees are the “obvious opportunities” for businesses to take advantage of consumer generated media with their own video marketing strategies.

State of Massachusetts Launches Ill-Conceived Tourism Campaign On YouTube

State of Massachusetts Launches Ill Conceived Tourism Campaign On YouTube

It's articles like this one that give me the reputation of being a big meanie.  But while I want to applaud any company, organization, or municipality that embraces online video, I still feel a duty to point out the more dismal efforts in the hopes …

Video Resumes Are Most Definitely The Wave of The Future

Video Resumes Are Most Definitely The Wave of The Future

I read an outstanding article by Megan O'neil over at Social Times entitled Are Online Video Resumes The Wave Of The Future? Using a great example video, she wonders aloud if it might become the standard moving forward.  Is video the next big evolution in …

The Future of Search Might Not Require Any Actual Searching

The Future of Search Might Not Require Any Actual Searching

Marrisa Mayer has a new title at Google:  head of consumer products.  Which is a little vague, if you ask me, but most major company job titles are that way.  At the LeWeb 2010 conference in Paris, she sat down on stage for an interview …

15 YouTube Copyright Tips for Content Creators & Marketers

15 YouTube Copyright Tips for Content Creators & Marketers

We asked 2 respected cyber-attorneys what they would recommend for video content creators in terms of protecting their own copyrighted assets on YouTube, and what guidelines other users can follow in using “fair-use” rights content. Know your rights and responsibilities.

Run and Gun Video Production Strategies for Video Marketing

Run and Gun Video Production Strategies for Video Marketing

Some marketers find themselves in a situation ripe for shooting video, but are required to do so with little or no time for preparation or pause. This is what is referred to as “run and gun” video production. To help explain this type of shooting (which is becoming more common for video marketers looking to capture real-time quality content), I interviewed three notable video production professionals.

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