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Online Video Shows Why DCMA & Copyright Law Are Overdue For Reform

Online Video Shows Why DCMA & Copyright Law Are Overdue For Reform

Should the Digital Millennium Copyright Act of 1998, which has been the basis for rulings around copyright infringement with online video and all other Internet content, have a 2011 makeover? I interviewed New York intellectual property attorney Robert W. Clarida about some of the problems …

Social Video Marketing Lessons via BlendTec’s “Will it Blend?”

Social Video Marketing Lessons via BlendTec’s “Will it Blend?”

I interviewed Tom Dickson, CEO of Blendtec, responsible for one of the most popular YouTube video shows of all time and a pioneering example of how to be social with video in your own business. Tom shares his advice he has for others who want …

Teen Entrepreneurs In Social Video – How Video Engages Youth Market

Teen Entrepreneurs In Social Video – How Video Engages Youth Market

Want to connect with the youth market, which uses the Internet very different from adults? Then who better to get inside of the heads of the lucrative teen market segment than entrepreneurial teenagers? I interviewed Daniel Brusilovsky, one such successful genY/millennial tech entrepreneur with accomplishments …

Video Curation Tips: How to Be a Successful Web Video Curator

Video Curation Tips: How to Be a Successful Web Video Curator

In the final part of my interview with web video curation expert Steve Rosenbaum, we share some recommendations for you to gather and organize rich and relevant video content from multiple sources for your website – which can improve your search visibility and link popularity, …

Shaq Knows The Power Of Social Video, Retires Via Twitter

Shaq Knows The Power Of Social Video, Retires Via Twitter

Shaquille O'Neal is one of the most accomplished and beloved professional basketball stars in the world. He's one of the few players who has won championships playing for multiple different teams. And he has just retired. And he did it using social video. No press conference, no …

Branded Hoax Viral Videos Are Becoming A Cottage Industry

Branded Hoax Viral Videos Are Becoming A Cottage Industry

First there were the ad agencies—big brands paid them to dream up marketing creative for everything from print to radio to television. Then came the niche agencies designed to help just with the emerging media market of online videos. And now that most of the …

Is Video Curation The Key to Building Visibility, Authority, And Value?

Is Video Curation The Key to Building Visibility, Authority, And Value?

What exactly is "curation" and how does it relate to web video marketing? To find out, I spoke to several curation experts. They explain why they consider it the best way to blend work relationships between machines and human beings to deliver rich and relevant …

Video Has Changed The Search Results Forever: Bruce Clay

Video Has Changed The Search Results Forever: Bruce Clay

We had the privilege of speaking with Bruce Clay at SMX, and he spoke at length about how video has impacted the search results in dramatic and permanent ways. Bruce is one of the most-trusted voices in the search engine marketing space–he founded his SEO …

You’re Not A Real Presidential Candidate Unless You Announce On YouTube

Youre Not A Real Presidential Candidate Unless You Announce On YouTube

The only acceptable way to announce that you're running for president is to do it with social media. President Obama led the charge, with his video announcement in early April on YouTube. Just a couple weeks ago, Newt Gingrich took to the world's top microblogging …

Google Goes Prime Time With Lady Gaga Chrome Commercial Ad

Google Goes Prime Time With Lady Gaga Chrome Commercial Ad

For reasons I have not yet put my finger on, I still occasionally tune into Saturday Night Live. It hasn't been the truly great show it once was in over a decade, but out of some kind of routine (or self-punishment) I still check it …

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