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Ogilvy & Mather Reveals Video Advertiser Concerns in Content & Targeting

Ogilvy & Mather Reveals Video Advertiser Concerns in Content & Targeting

In the first part of the interview with Robert Davis, Interactive Marketing Director and Director of Advanced Video Practice over at Ogilvy New York, we talked about what Ogilvy was offering with the AVP (Ogilvy's Advanced Video Practice) team and Rob's approach. Today in the ...

How to Use Online Video to Become "The" Celebrity Within Your Industry

How to Use Online Video to Become The Celebrity Within Your Industry

Businesses spend millions of dollars to have celebrities make appearances in their commercials and Web videos. Just think about the ads that feature William Shatner as "The Priceline Negotiator" or Jennifer Lopez's notorious commercial for Gillette "Venus" razors. Companies pay a pretty penny to secure ...

Ogilvy's Advanced Video Practice Gives Clients A Dedicated Video Specialist Team

Ogilvys Advanced Video Practice Gives Clients A Dedicated Video Specialist Team

Man when I heard Ogilvy, yeah, that Ogilvy, had an all new online video offering they were dealing out to their clients, I said "Self, we need to talk with them and find out what that's all about!" The other half of me, whose task ...

Live Video Chat Solutions Spreading On Business Websites

Live Video Chat Solutions Spreading On Business Websites

We know live video chat is extremely popular in personal communication and entertainment, but what is the commercial upside to it? I showcase how new cutting edge technology with live video chat is letting visitors engage directly with brand reps – providing a more personal ...

YouTube Videos Exploiting Kids: A Concerned Parent's Outrage

YouTube Videos Exploiting Kids: A Concerned Parents Outrage

I interviewed popular "Mom Blogger" Jessica Gotlieb, who shared her strong opinions about the YouTube controversy with musical performer Evan Emory and others who behave irresponsibly with online video, and appear to be rewarded for it. Jessica also talks about why parents and communities must ...

Can I Get Sued For My “Fake” Video Prank? Legal Video Q&A

Can I Get Sued For My “Fake” Video Prank? Legal Video Q&A

Just because YouTube isn't legally liable for a "bad" video on its website doesn't mean that you're off the hook for posting it! In our "Is That Legal?" video series, attorney Evan Brown explains why featuring other adults or kids in your online video without ...

The Weekly Online Video News Round Up - Internet TV Edition

The Weekly Online Video News Round Up   Internet TV Edition

Greetings, and a good Sunday morning/afternoon to you. If you're like me, you had a pretty busy week. And if that's the case, then there's a good chance you missed a major news story or fantastic editorial article in the world of online video. But ...

Can I Sue YouTube for Causing Me Emotional Distress? Legal Video Q&A

Can I Sue YouTube for Causing Me Emotional Distress? Legal Video Q&A

Can you sue YouTube for emotional distress? I interviewed Evan Brown, technology and Internet property attorney from Chicago, and asked him about the huge legal challenges with holding YouTube responsible for what other people post online, even if it causes serious emotional trauma to the ...

Social Video Marketing Exercises & Tips From A Personal Trainer

Social Video Marketing Exercises & Tips From A Personal Trainer

I interviewed Mandy Swift, a self-dubbed "online marketing personal trainer" about the benefits of developing a fitness plan for one's online marketing and social video activities that helps build business success, professional growth, and overall personal health and well-being.

YouTube Ex-Con Evan Emory Makes Video Apology & Announces Live Show

YouTube Ex Con Evan Emory Makes Video Apology & Announces Live Show

Evan Emory, the entertainer who served time in jail for an infamous YouTube video, will be promoting his new music and hosting a variety show August 12, 9:30 p.m. to 2 a.m., at Club Envy, 441 W. Western in Muskegon, Michigan alongside a number of different ...

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