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Is VidCon Pushing Away Creators in Favor of the Teen Fans?

Is VidCon Pushing Away Creators in Favor of the Teen Fans?

VidCon is a classic YouTube gathering, rooted in the coming together of creators to prove that they do exist outside of YouTube. 18,000 people attended VidCon this year, but are the serious YouTube creators, and marketers, in danger of being pushed out in favor of the teen fans?

YouTube’s ‘Preferred Channels’ List Revealed With No Great Surprises

YouTubes Preferred Channels List Revealed With No Great Surprises

For those who’ve been following the latest news on Google’s ‘Preferred Program’ for Advertisers, the list of ‘Preferred YouTube Channels’ has been revealed, and there’s no real surprises. Most of the big names are included such as VICE, Buzzfeed, The Young Turks, iJustine and PewDiePie.

Throwback Thursday: The First Videos From YouTube’s Top Stars

Throwback Thursday: The First Videos From YouTubes Top Stars

Some of our favourite YouTube celebs are masters of the engaging, well produced video, which is why they are at the top of their profession. We all have to start somewhere though and here’s a fascinating look at some of the first offerings from PewDiePie, iJustine and Epic Meal Time.

That Was VidCon! Thoughts from Disneyland

That Was VidCon!  Thoughts from Disneyland

Even though the 4th annual VidCon, held at the Anaheim Convention Center, is mainly for fans and for fans to meet up with their favorite channel creators, there was some good information to be found at the event.

YouTube Stars, New Media, & Talent Development – The Collective

YouTube Stars, New Media, & Talent Development   The Collective

I recently sat down with Michael Green, the CEO of The Collective, "full-service entertainment management, media and content production company." They're the home to a good number of YouTube stars you might know like Fred, iJustine, Freddie Wong, and Annoying Orange, as well as traditional …

More Details On YouTube’s Pursuit Of Celebrity Channels & Professional Content

More Details On YouTubes Pursuit Of Celebrity Channels & Professional Content

You know those rumors that went around a while back about YouTube courting celebrities and professional content creators to come create videos exclusively for the site? The Wall Street Journal was the first to report on it, and speculated that YouTube was willing to spend …

Blip.tv Partners With The Collective To Bring YouTube Stars More Exposure

Blip.tv Partners With The Collective To Bring YouTube Stars More Exposure

YouTube has been good to a lot of amateur filmmakers and video creators. It's given many of them a distribution platform, social and marketing tools, monetization options, legions of fans, and even serious profit. But apparently… there's still a lot that YouTube can't do for …

Mid-Week Online Video Reel Quick News Clips – April 13, 2011

Mid Week Online Video Reel Quick News Clips   April 13, 2011

It's been a busy week for various reasons, mostly NAB. That means a lot of news that might interest the Reel Readers but not warrant a full article. So I've chopped them all into bite-sized clips here for you to peruse. You know it's busy …

How do Teenagers Perceive Online Video?

How do Teenagers Perceive Online Video?

Every year I run a survey of my blog readers that really helps me get to know my audience and shapes the direction I go with content, distribution, communication methods, and more. As I was reading through the survey results, I kept seeing a reoccurring …

Is YouTube Courting Celebrities To Create Their Own Channels?

Is YouTube Courting Celebrities To Create Their Own Channels?

YouTube is the clear and obvious king of online video… for now. And they got there by giving the masses a voice and letting any amateur filmmaker create an account and upload videos. But if the latest rumors are true–that YouTube is actively courting specific …

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