Hulu Articles

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A Weekly List of What to Watch in Original Web Series

A Weekly List of What to Watch in Original Web Series

With the rapidly blossoming expansion of original online series, I've been pondering a way to start curating some content via what I watch, because as this month-long online video viewing project I'm doing is going to show, I seem to watch a lot. Considering that …

Is ‘Do Not Track’ the End of Audience Targeting for Video Advertisers?

Is Do Not Track the End of Audience Targeting for Video Advertisers?

There is a war brewing up on Capitol Hill where the government is becoming increasingly impatient with Internet giants who have been dragging their feet on a "Do Not Track" option which would allow Internet users to take control of their personal data and offer …

Content Recognition Offers TV-like Video Ad Targeting but Still Missing Big Opportunity?

Content Recognition Offers TV like Video Ad Targeting but Still Missing Big Opportunity?

In the past I've written much about the pretty amazing technology that allows you to basically scan through video and pull out people, places, things and even skin flicks. Leaders in the space include Digitalsmiths, Affine and ClearStream (who have just announced a whole new buying …

Record 11 Billion Video Ads in June: Top 5 Ad Network Recommendations

Record 11 Billion Video Ads in June: Top 5 Ad Network Recommendations

It's that time once again for me to piece together the comScore Video Metrix report numbers for June and compress them into my own personal algorithm to give you my thoughts on where you might want to put your video ads for the upcoming months. …

Online Video Viewers Stable, Average Video Length Up, Average Minutes Down in June

Online Video Viewers Stable, Average Video Length Up, Average Minutes Down in June

As the summer heat beats down upon us it seems that it's driven a lot of us indoors and into the cool embrace of online video. Over 180 million Americans tuned int to see 33 billion "videos" last month (June 2012) and a new record …

Could Online Video Viewers Benefit From TV’s Carriage Fee Wars?

Could Online Video Viewers Benefit From TVs Carriage Fee Wars?

Did you know there's a carriage fee war going on? DirecTV dropped all of Viacom's channels and had a banner running on July 11th stating that Viacom wanted consumers to pay $1B more in fees to keep the channels. Viacom for their part said that …

Hulu Heads to Traditional TV with Kevin Smith’s “Spoilers” Airing in Canada

Hulu Heads to Traditional TV with Kevin Smiths Spoilers Airing in Canada

It's not the first time that a web series has jumped from IPTV to broadcast or cable, and I doubt it will be the last. The interesting thing in this deal, is that it's Hulu's original show. Other shows were more independent, like "Sanctuary" which …

Why Adobe Really Dropped Their Mobile Flash Support

Why Adobe Really Dropped Their Mobile Flash Support

Many, especially the zealous Apple supporters, would have you believe that Apple killed Flash. In reality, it's HTML5 that might be the ultimate demise of Flash, but it won't be this year and probably not next year either. A recent article at TechCrunch took an …

Roku CEO on the Future of Television & Why It’s Such a Squiggly Mess

Roku CEO on the Future of Television & Why Its Such a Squiggly Mess

The future of television, as Roku Founder and CEO Anthony Wood sees it, is not as futuristic as you'd think, where we'll be able to watch every movie ever made, in any language, day or night. Wood says the future is getting close. I caught …

Brightcove Dual-Screen Offering Foreshadows the Multi-Screen Future of Online Video?

Brightcove Dual Screen Offering Foreshadows the Multi Screen Future of Online Video?

Two announcements from Brightcove today got me a thinking about the future. The first hooks TV up to a second screen for simultaneous, additional content display and the second allows you to publish content to that second screen. The bigger picture, no pun intended, is …

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