Howcast Articles

Howcast is a website that provides instructional short-form how-to video and text content that combines practical information with various filmmaking techniques such as humor, claymation and animation. The how-to content is created in-house, through its Emerging Filmmakers Program, media content partners and individual contributors . Its Emerging Filmmakers Program allows emerging filmmakers to apply to make videos for Howcast.com and are compensated by receiving $50 a video and 50% of the ad...

How-To Make How-To Videos: An Eager Audience Awaits Your Skills and Knowledge

This may not be any surprise to those who work in the realm of video and the internet in general, but "how-to" is one of the most important and sought-after phrases in the world of search.  Awhile back, we talked to Touchstorm and KBS+P, media ...

YouTube Partner Channels Added To comScore Video Metrix for July 2011

With the July 2011 report, comScore has expanded their monthly video metrix, which tracks online video services and viewers, to include what they call "Select YouTube Partners" (see table below). What that sounds like to me is that they are NOT including all of the ...

How To Promote your Business With Holiday Video E-Cards

Compare these holiday video greeting cards and learn how you can use holiday video ecards and video greetings to promote your business.

Howcast Announces YouTube Contest To Find Their First Official Company Vlogger

Do you want to be a vlogger?  Well, good for you!  It's an expanding field with plenty of room for new participants—and it's also pretty fun.  Some of the most popular and successful YouTube producers are vloggers.  But what if I told you that you ...

The Sunday News Reel: Video Related News In Review - Sept 26 - Oct 3, 2010

Chris is taking the weekend off to catch up on some technical things (really he's just fiddling with computer hardware, playing video games and catching up on sleep) so I'm here to cover for him. This week saw a lot of talk about Apple TV ...

Howcast Knows How To Build A Next-Generation Media Company

Learning how to do things can be challenging and complicated, but with the rise of online and mobile video, it's become easier to learn by watching instructional video content. The old adage, "a picture is worth a thousand words," holds true for videos, which can ...

Instructional Videos and SEO Advantages – The Howcast Interview

In our continuing series on marketing with instructional videos and how-to video websites, ReelSEO's Grant Crowell interviews Sanjay Raman, Co-Founder and Vice President of Product Development for Howcast. Sanjay talks with Grant about the special SEO benefit with instructional videos, and some special tips for ...