Topic - Online Video & hosting
YouTube Beefs up Partner Video Blocking Ability
It is making the rounds on the webosphere that 
YouTube has implemented two new buttons on the partner interface that pertain to blocking of videos.
What to Consider when Shopping for an Online Video Platform
These days the pickins are abundant in the online video platform space, with over 60 pure-play, on-demand online video platform providers (OVPs) offering businesses top-to-bottom video solutions including content ingestion of any format, encoding to multiple formats, storage, content management, monetization, analytics, and playback in customized video players that match and perpetuate your brand via viral features such as email, embed code, permalinks, and posting to your favorite social site.
Video Marketing Strategy: Hosted Versus Posted Video
When implementing video online, at any point in time, marketers face a decision: to host or post video? Short for: should we host video on our own servers (or use a propietary video platform) or post the content to video sharing sites? Although such a decision primarily depends on the chosen content strategy (generating views versus traffic), there are several factors to take into consideration.
Video Platforms – Interview with Sorenson 360 (Part 1)
I recently interviewed Eric Quanstrom, Vice President of Marketing and Strategy for Sorenson Media, about their video delivery network program, Sorenson 360. Eric explains what their company believes are the essentials for any business to have in selecting a video publishing and delivery solutions provider, and why he believes “Video Delivery Network” is a more appropriate term for his industry than “Online Delivery Platform” (OVP). Ah, more acronyms…
List of Online Video Platform APIs
As most of you know, an online video platform provides companies with video hosting and delivery services among various other features and functionality that can vary (analytics, ad networks, HD support, etc…). Many of these online video platforms (and there are just too many right now in my opinion but that is another post entirely) offer an API (Application Programming Interface.) An API exposes the features and functions of a platform thus enabling others to seamlessly integrate core video functionality within their own applications.
stream5 Rakes in New Capital to Push Forward
Online video is proving itself a strong place to invest it seems. European online video tech company stream5 recently secured a new round of investment capital. Two new investors have joined on and have brought with them a ’seven-figure sum’ we’re told to keep the company creating new technologies.
Social Media: Sharing, Theft and the Fine Line
I’ve recently had problems with some of my content being republished (here at ReelSEO and R2 relations) without any request for permission, links back to the site or editing of the content. As far as I’m concerned that constitutes plagiarism as they are taking credit for the content, copyright infringement as they are republishing without a license to do so and just downright theft. So where is the line when it comes to online content and more specifically, online video?
Kaltura Launches Free Open Source Online Video Platform
Kaltura has been rambling around the net for some time now but just only recently announced the launch of their full Community Edition which is a free, open source and self-hosted online video platform. This is a big day for all of those that want a do-it-yourself solution for video hosting.
Delve Delves into Your Pocket for Self-Service Video
Delve Networks has opened a new self-service, pay-via-credit-card billing option for their video platform aimed at business users. Now you can go from zero to online video hero in a matter of minutes.
Web Video Marketing – 10 Common Marketing Mistakes
This week there was a good post by Michael Kolowich of ChannelOne Marketing titled, “Ten Ways Marketers Drop the Ball in Video Marketing.” Michael offers some advice as far as what not to do upon deploying a web video marketing project. I thought it would be a good idea to summarize and elaborate a bit.
Slimming Down in a Fat Market – Ooyala Steps up with New Video Player
Last week, Ooyala, an online video platform that we’ve covered many times in the past, released a completely overhauled, “Slim” new version of their video player. The new player has been aptly named, “Swift” because it is designed to offer improved playback with a faster loading, reduced size player. This, in addition to several other advanced features, is a major update for Ooyala customers.
How to Produce “Business-Quality” Online Video on a Small Business Budget
Can businesses today really create sustainable revenue and long-term profit around regularly publishing professional-quality online video, and keep their production costs well below the standards of broadcast-quality? Yes, if they’re willing to be what I call “videoratis” - a video professional and publicist skilled at more than one job that relates to their business and their online community.
