Greg Jarboe Articles

Tips and Opportunities for B2B Marketers with YouTube: Insights from Cisco & ReelSEO

Most of us who work in the digital space know that YouTube isn't just cat videos and horrible pop songs that make it big.  It's also a business tool, and there's nothing quite like video to show to a potential client what kind of work ...

Twitter Considers Original Web Series, YouTube Redesigns Homepage, 2012 Streaming Olympics, & More [Reel Web #50]

This week's Reel Web covers a ton of information from YouTube's home page redesign, new analytic tools and b-roll videos from YouTube videos, to the ongoing debate between short form content and long form content, how you can watch the Olympics without cable and more. Twitter to Provide Original Content ...

YouTube Marketing Course: Live Training Starts Wednesday

The odds are pretty good that if you're reading an article on this website, you dabble from time to time in either the creation or marketing of online video. And while we have readers of all experience levels, from beginners to experts, all of us ...

Next Gen YouTube, Mobile Marketing, SEO & More at SES New York 2012

SES New York 2012 is almost here, and I wanted to take a couple moments to highlight some of the most interesting-sounding sessions for those who are going--and gently prod anyone not planning to go to reconsider. SES is packed full of amazing sessions led ...

The Weekly Online Video News Round Up - 2012 Edition

After a week or two off for the holidays, we're back with the first online video news round up of the new year. What were the biggest stories in video over the first week of 2012--what were you talking about? In our collection, we've got ...

The Weekly Online Video News Round Up - New YouTube Edition

Without even a hint of doubt, the biggest online video news story of the week came at the end of the week, on Thursday, when YouTube blindsided users with an unexpected wide rollout of a new YouTube redesign heavy on social interaction and customization. Of ...

See Mark Robertson & Greg Jarboe Together On YouTube Marketing At SES Chicago

SES Chicago is almost upon us--November 14-18--and it's sure to be another amazing show. But if you somehow haven't quite made up your mind to go, I thought I'd give you a little extra motivation. You see, our founder, Mark Robertson, and frequent contributing author, Greg ...

The Weekly Online Video News Round Up - Site Issues Edition

Some weeks we are just on fire, and able to cover most of the important breaking stories in the world of online video. Other weeks, our site crashes and we spend entire days just trying to get it back up. This past week was one ...

SES San Francisco 2011 Fast Approaching - Register Today

It's almost that time again. Search Engine Strategies (SES) San Francisco 2011 is almost here. It's hard to believe it's already been a year since last SES San Francisco, but it has. And now the world's brightest minds in search marketing are gearing up for ...

YouTube Partner Reporting Coming This Summer From YouTube & comScore

Our pal Greg Jarboe over at Search Engine Watch grabbed a fantastic scoop Sunday while interviewing comScore's Dan Piech: this summer YouTube and comScore will release a joint effort called YouTube Partner Reporting, which promises detailed analytic and demographic breakdowns of the various official YouTube ...

The Weekly Online Video News Round Up - Social Video Edition

Each week we try to cover as much of the important online video news as we possibly can. It's not always easy, because as online video grows... the volume of news about online video grows as well. So every weekend we try to give you ...

Get Your Online Marketing Degree Next Week At 2011 OMS

It's that time once again to head into San Diego and check out what's new and exciting in the world of online marketing with the 2011 Online Marketing Summit. The speaker list reads like a who's who in online marketing. Heck, even I recognize some ...

How To Make The Most of Your YouTube Channel - Part 1

Last week I reached out to our friend Greg Jarboe, author of YouTube and Video Marketing An Hour A Day, for an update on his latest tips and best practices for businesses looking to get the most out of their YouTube channel, whether it's a ...

How To Drive Sales Through YouTube - A Reel, Mighty Video Marketing Case Study

A few months ago while in a Vegas hotel room with the TV on in the background, I heard an intro to a piece on CNN's Your $$$$$ program, about a company which realized much of its enormous success, entirely through video marketing on YouTube.

Learn Video SEO At Search Engine Strategies (SES) Chicago

ReelSEO's Grant Crowell will be a featured speaker on Video Search Optimization at Search Engine Strategies Chicago on October 20th, joined by fellow speakers: Greg Jarboe, author of YouTube and Video Marketing: An Hour a Day; and Google's Senior Developer Advocate Paul Carff. Grant's own presentation will be focusing on Website Video SEO – optimizing search engine results for links and traffic directly to video featured on your own Website, versus 3rd party websites like YouTube.