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YouTube to Block Artists Who Dont Sign Up to New Music Service music publiishers revenue youtube 360x240

YouTube to Block Artists Who Don't Sign Up to New Music Service

YouTube will drop music content from indie artists who haven't signed up to the site's new premium music-streaming service. And we're not talking obscure little bands here, but global megastar acts like as Adele, Radiohead, and Jack White - musicians for whom YouTube has been a major promotional tool.
Join Google/YouTube, JW Player, Pixability at ReelSummit 2014 reelsummit logo sqr final 01 360x240

Join Google/YouTube, JW Player, Pixability at ReelSummit 2014

ReelSummit is going to be a must-attend event for marketers, storytellers, brands and retailers who are serious about online video. We’re delighted to announce that executives from Google/YouTube, JW Player, and Pixability will also be joining us at the July 24th-25th event in San Francisco.
Gamers Turn to YouTube For a Virtual Taste of E3 2014 e3 2014 youtube 360x240

Gamers Turn to YouTube For a Virtual Taste of E3 2014

Can't attend E3 2014? Join the hundreds of thousands of other gamers who are virtually attending the industry-only event via YouTube Live streaming, and real-time information updates. Brands like Sony are also using YouTube to reach fans throughout the event.
How To Verify Your YouTube Account / Channel Creators Tip 143 How to verify your YouTube channel 360x240

How To Verify Your YouTube Account / Channel

On this week's Creator's Tip we discuss the two different ways you can verify your account with YouTube. The first is the verification of your account, and we will talk about the benefits of that. The second is the verification of your YouTube name, which gives you that little checkmark of authenticity next to your channel, but that's not so easy to attain.
186 Million Americans Watched an Online Video Last Month online video metrics comscore april 2014 360x240

186 Million Americans Watched an Online Video Last Month

186.1 million Americans watched online videos last month, that's very slightly down from March 2014, but Google sites still dominate the video content properties chart, and VEVO still maintains its rock-solid lead as the YouTube channel with the most unique views.
Why the Twitch Purchase is Great for YouTube But Could Suck for Twitch twitch youtube acquisition 360x240

Why the Twitch Purchase is Great for YouTube But Could Suck for Twitch

The rumor that YouTube will pay $1 billion to acquire Twitch is great news for YouTube and makes perfect sense. Google created a great feature with Google hangouts and although they integrated it well with YouTube, it never gained traction as a community based streaming tool. Acquiring Twitch, even at the steep cost of $1 billion, would instantly give YouTube the top online streaming community.
YouTube to Acquire Twitch for $1 Billion? Its Looking Likely [Rumor] youtube aquire twitch

YouTube to Acquire Twitch for $1 Billion? It's Looking Likely [Rumor]

According to a breaking story at Variety, the world's biggest and most popular video site, YouTube, is acquiring videogame-streaming company Twitch, for an estimated $1 billion. Although both YouTube and Twitch have declined to confirm or deny the story, sources near to the deal confirm it's on.
Why YouTube Views Clampdown Benefits Advertisers youtube views 360x240

Why YouTube Views Clampdown Benefits Advertisers

Late last year, YouTube changed their algorithm to thwart companies that send traffic to YouTube videos for a fee. So, how are video seeding companies affected by YouTube’s clampdown? And why is it a plus for advertisers?
Google Quietly Shuts Down YouTube Subscription RSS Feed  youtube rss feed 360x240

Google Quietly Shuts Down YouTube Subscription RSS Feed

RSS feeds are a fantastically organized way to cope with the daily deluge of information coming our way, and until a few days ago, anyone could add a feed from any YouTube account to their reader. You can still subscribe to channels within YouTube, and by doing so you will receive notifications for the latest activity on them, but off-site notifications, via the RSS feed look to be no more.
YouTube Brand Marketing: Video Ads are the New Focus Group Mad Men season 5 cast photo 360x240

YouTube Brand Marketing: Video Ads are the New Focus Group

Today, brands have access to more YouTube data than they can shake a stick at. The video ad campaign is the new focus group, and it may be time to change the way ads are created and distributed so that viewers actually engage more.
Google Video Advertising Certification Now Available to Partners  video advertising certification google partners 360x240

Google Video Advertising Certification Now Available to Partners

Agencies and individuals have been able to qualify as Google certified experts in Adwords and Analytics for years. Now, at long last, Google Partners who specialize in video advertising can apply for their own certification in the subject.
Branded Videos Total Over 2.4B Views in Q1 2014  first kiss viral video ad1 360x240

Branded Videos Total Over 2.4B Views in Q1 2014

VIsible Measures runs down the numbers for branded video in Q1 2014. Did it stay on pace with the amazing year that was 2013 or taper off? Which branded video had everyone captivated and scored the number one spot in campaigns (you won't be all that surprised I imagine). Which creative agency had the most views in the quarter and does top 5 campaign equal top 5 brand? Find out all this and more...inside!
Top 500 Non Entertainment Brands Worth 722M YouTube Views Monthly youtube1

Top 500 Non-Entertainment Brands Worth 722M YouTube Views Monthly

OpenSlate put out their report on the top 500 non-entertainment brands on YouTube and some of the numbers are extremely interesting. For example, the category with the least number of brands in the list has the largest average subscribers per channel. Of course, they also have the third most subscribed to channel in the report.
Dailymotion: We Still Think YouTube Has an Unfair Advantage dailymotion youtube 360x240

Dailymotion: We Still Think YouTube Has an Unfair Advantage

Dailymotion is struggling to compete with YouTube when it comes to video views, and blames Google for skewing the universal search results in its favor. But is that really the case? Google says no and its backed up by the law.