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YouTube and Google: The VERY Best April Fools’ Day Pranks, 2008-2013

YouTube and Google: The VERY Best April Fools’ Day Pranks, 2008 2013

Tomorrow is April Fools’ Day and in the next day or so we can expect around two dozen April Fools’ Day pranks from Google and YouTube. We take a look back at some of the very best jokes from the company from the past few years. How many will they fool this year?

Video SEO: Optimize your YouTube Channel For Better Search Rankings [Creator's Tip #135]

Video SEO: Optimize your YouTube Channel For Better Search Rankings [Creators Tip #135]

Did you know that your YouTube channel as a whole can rank independently from your individual videos? On this week’s Creator’s Tip, we give you three great tips to make sure your YouTube channel is as optimized as possible.

Microsoft Readies Video Ad Army to Battle Google

Microsoft Readies Video Ad Army to Battle Google

The battle of the four color logos is ready to blast through into online video as Microsoft readies a new video ad network featuring programmatic buying and a large third-party set of brand-safe sites. They’re starting out in the UK at first but who knows what could happen as they try to take on Google and vie for a foothold in the massively growing video ad market.

TrueView Video Ad Campaign Reports Coming to Google Analytics

TrueView Video Ad Campaign Reports Coming to Google Analytics

Reporting on the ROI of YouTube video advertising is about to get a little easier for brands and marketers as Google is implementing a new ‘Video Campaigns’ report in Google Analytics for its TrueView advertising campaigns. Indirect traffic will also be taken into consideration when it comes to tracking conversions.

13 Essential (and Not so Essential) Chromecast Apps

13 Essential (and Not so Essential) Chromecast Apps

Chromecast is a handy little device but if you want to get the most out of it you are going to want to install a ton of apps that will let you stream and beam content from your PC or mobile device straight to your TV screen. Luckily, there are already some great apps on the market, with the promise of more to come.

Can Video Thumbnails be Manipulated for Google Search Results?

Can Video Thumbnails be Manipulated for Google Search Results?

British retailer Marks and Spencer seems to be using some peculiar techniques to get video thumbnails to appear on SERPs for pages that contain no video. What is going on?

YouTube in Firing Line Again in Turkey’s Crackdown of Social Media

YouTube in Firing Line Again in Turkeys Crackdown of Social Media

Just days after the Turkish authorities blocked Twitter in the country, access to YouTube could again be under threat as Google refuses to bow down to requests to remove certain videos. Turkey has also blocked access to Google’s DNS servers which many were using as a workaround to get to social media networks.

Viacom, Google Bury Hatchet Over YouTube Copyright Allegations

Viacom, Google Bury Hatchet Over YouTube Copyright Allegations

The Viacoogle war is over! Viacom and Google settled out of court in a copyright lawsuit that’s gone on longer than many have been watching video on the web (heck longer than I’ve been at ReelSEO). After seven grueling years it seems that Viacom is satisfied with Google’s handling of copyright infringement now and decided to end it.

YouTube ‘Super-Flagger’ Program Has Been Quietly Active Since 2012

YouTube Super Flagger Program Has Been Quietly Active Since 2012

YouTube is using a team of ‘Super Flaggers’ to identify and report offensive content that violates its TOS. Most of the 200-strong group are individuals, but there are some “government agencies or non-governmental organizations such as anti-hate and child-safety groups” involved too.

YouTube for Kids? Google is Building a Child-friendly Video Site

YouTube for Kids? Google is Building a Child friendly Video Site

YouTube is developing a new child-friendly site in a bid to completely filter out those videos more suitable for adults than those under 10 years old. Google is talking to developers, and creators of children’s content, to offer a site that parents can trust.

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