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Why Mobile Video is The New Makeup Counter for Generation C “Frankie Stein Monster High Doll Costume Makeup Tutorial for Halloween” 360x240

Why Mobile Video is The New Makeup Counter for Generation C

Did you know that searches on Google for makeup hit a high in October as millions of people search for inspiration and ideas in the run-up to Halloween? And that Generation C turn to YouTube for their makeup tutorials, and their mobile devices to get product reviews as they shop for cosmetics? We bring you the latest on how video is changing the way we search and shop.
ATTN YouTube: Where Are Your Sponsored Video Guidelines? paid product reviews youtube 360x240

ATTN YouTube: Where Are Your Sponsored Video Guidelines?

Internet video content is largely unregulated, which lends itself very well to paid advertisements appearing under the guise of genuine reviews and recommendations. Last week Twitch announced a new policy related to transparency in sponsored content and promotion. It took Twitch 3 years to realize how important a policy like this is for online video platforms, but where does YouTube, the market leader, stand?
YouTube Shopping is the New Window Shopping, Especially at Night window shopping youtube 360x240

YouTube Shopping is the New Window Shopping, Especially at Night

According to a new study, a third of all shopping searches on Google happen between the hours of 10 p.m. and 4 a.m. Consumers are using YouTube to research products, and as we are on the brink of the holiday season, video marketers should already have their strategy in place.
YouTube, AOL Need to Pull the Right Viewers to Keep Advertisers Happy digital video advertising 360x240

YouTube, AOL Need to Pull the Right Viewers to Keep Advertisers Happy

YouTube, AOL, and other media giants have recently announced huge investments in online video content. This content needs to act like a magnet for targeted viewers - just like special interest magazines once did. The success of each endeavor depends on the ability of the video content to attract a segment of buyers which, in turn, will attract enough endemic advertisers to sustain them.
5 Quick Wins For Promoting Your Brand on YouTube youtube video branding 360x240

5 Quick Wins For Promoting Your Brand on YouTube

To create a strong presence on YouTube, you need to implement an effective branding strategy right across your channel. Get that message right, and you'll have visibility and consistency wherever your video content shows up on YouTube. We show you 5 effective methods to brand your video content that will give you some very quick wins.
YouTube End Cards, Subscribe Button Tip, and Channel Trailers tube talk 360x240

YouTube End Cards, Subscribe Button Tip, and Channel Trailers

What makes a great YouTube End Card? What is a YouTube Channel Trailer & why should you have one? Find out the answer to these and other questions on ReelSEO's TubeTalk, the best podcast for YouTube Video Marketing Tips.
5 Million Google Passwords Leaked, Check Your YouTube Account gmail google passwords leaked 360x240

5 Million Google Passwords Leaked, Check Your YouTube Account

Another day, another security breach. In the latest reminder that nothing is really that secure on the Internet, 5 million Google email addresses, usernames and passwords have been leaked to the outside world. If you have updated your Google log-in details recently then you are probably OK. If you haven't updated your password in years, then now might be the time to do that.
New Video App Makes YouTube Safe for the Whole Family youtube safe for whole family1 360x240

New Video App Makes YouTube Safe for the Whole Family

YouTube is the wild west of entertainment if you have a young family. One minute your child could be watching a short clip of Thomas the Tank Engine, the next they could be watching a parody of the show that is wildly inappropriate for children. But now, thanks to a new app called HomeTube, YouTube may find itself much more family-friendly.
YouTube Valued at $40 Billion, Worth More Than Twitter [Report]

YouTube Valued at $40 Billion, Worth More Than Twitter [Report]

A new report claims that YouTube could be worth up to $40 billion for its parent company Google, itself valued at around $400 billion. YouTube is also on course to grow from $5.9 billion in video ad sales this year to $8.9 billion in 2016.
32 Amazing YouTube Facts & Stats to Tweet & Share [Updated] every second one hour video uploaded to youtube 360x240

32 Amazing YouTube Facts & Stats to Tweet & Share [Updated]

Ever wondered how many hours of video are uploaded to YouTube every 10 seconds? Or how many billions and billions of hours of cat videos, how-tos, music videos, beauty tutorials, and unboxings we watch every month? YouTube is an amazing space and so generates some incredible stats - we bring you 33 of them. Enjoy!
YouTube Queues Videos to Chromecast So You Dont Have To chromecast 360x240

YouTube Queues Videos to Chromecast So You Don't Have To

YouTube has announced a small, but handy feature for those Chromecast owners who like to set it and forget it when it comes to viewing. As of this week, viewers will be able to queue up YouTube videos via a new Playlist feature on their YouTube watch page and stream that playlist to their Chromecast device.
YouTubes Fan Funding Donation Feature Now Live in U.S. How to make money off of YouTube 360x240

YouTube's Fan Funding Donation Feature Now Live in U.S.

There are various ways that creators can make money from YouTube, and if you have a substantial subscriber base, generate hundreds of thousands of views, or have cornered the market in niche content then making revenue from these sources is entirely possible. However, for the majority of creators who fall just below that revenue-generating potential, the site has rolled another feature that could help. Fan Funding is live for a few creators in the U.S., Japan, Mexico and Australia and if it goes well then it will be rolled out for all.
YouTube Analytics and TrueView for E commerce tube talk 360x240

YouTube Analytics and TrueView for E-commerce

What kinds of data can you find in YouTube Analytics? How can you best use TrueView for e-commerce? We answer these questions and more this week on ReelSEO TubeTalk: The best podcast for YouTube Video Marketing Tips.