The Google+ page/YouTube channel integration has been in beta for about a month now, and YouTube is getting closer to opening it up to everyone. There will soon be an option for everyone to make the connection in the next few weeks.
Google and Microsoft have been facing up to each other all week over the Windows YouTube app which has yet to be settled - although Google's 'Cease & Desist' letter might hasten Microsoft's decision about whether to allow ads and prevent downloads. In other news, YouTube's 'Comedy Week' starts tonight - we can't wait!
Google wants their new VP9 codec to be royalty-free, but patent disputes could prevent that from happening. Meanwhile, VP9 is supposed to have double the image quality using half the compression of H.264. In other news: H.264 could be H.265 soon, so there's that.
Google's annual developer conference, the I/O, introduced a number of new features including a new video codec aimed at reducing bandwidth, a new cross platform 'all in one' video chat service and a music streaming rival to Spotify. Oh, and they also confirmed the latest YouTube stats.
Google is updating the search algorithm again. One possible effect to video is the targeting of sites that use advertorials without full disclosure. There are a number of other black hat spamming techniques being addressed, but Google's Matt Cutts explains it better than I do in a video Google released.
YouTube's introduction of subscription channels dominated the online video news this week, creating many headlines but we also bring you the rest of news including Ryan Gosling's aversion to cereal how Amazon makes money from rival Netflix.
Microsoft has created a YouTube app for Windows Phone that blocks ads and allows users to download videos. While these things are frowned upon by YouTube API standards, the question becomes, "Is Microsoft breaking the law by doing this?"
Just in case you have a brand name that could potentially be sullied by copycats pretending to be you, there is a verification badge available through lots of connections with Google Plus and your website and your channel to make sure there's an iron clad identification for you and others.
Another week, another brilliant viral video - this time from Kmart. Yes, that Kmart. We dare you not to laugh at least once, especially at the old guy on the bed. Our look back at the week's news in online video also has us drooling at the Phantom Flex4K camera and hoping the current price tag is a mistake.
YouTube and Google+ Business Page Integration is now here, complete with multi-admin user capabilities so that you can have multiple users uploading and managing videos on your channel. People have been able to link their YouTube channels to their Google+ profiles for awhile now, but now those with pages can do it, and there was much rejoicing.