football Articles

Association football, more commonly known as football or soccer, is a sport played between two teams of eleven players with a spherical ball. At the turn of the 21st century, the game was played by over 250 million players in over 200 countries, making it the world’s most popular sport. The game is played on a rectangular field of grass or green artificial turf, with a goal in the middle of each of the short ends. The object of the game is to score by driving the ball into the opposing ...

Pepsi Scores First Goal Against Coca-Cola In World Cup Video Ad Games

Pepsi Scores First Goal Against Coca Cola In World Cup Video Ad Games

With around 10 weeks to go until the 2014 World Cup in Brazil, Pepsi has begun the first challenge on official sponsor Coca Cola, with a new interactive video ad that puts the viewer in control. The ad doesn't mention the World Cup though, because Pepsi isn't an official sponsor.

Are You Ready for Some Football (and/or Soccer) Videos?

Are You Ready for Some Football (and/or Soccer) Videos?

A look at football, the English way, and football the American way....and how videos kicking off their new seasons are trying to appeal to audiences. The two videos in question: An American Coach in London with Jason Sudeikis and Football on Your Phone with the Mannings.

Which Super Bowl Ad Won and Was It Worth the Money?

Which Super Bowl Ad Won and Was It Worth the Money?

Most Monday-morning marketers and advertisers will want to know which Super Bowl ad was the winner of last night’s big game. And internet marketers and video content producers will also want to ask an even tougher question: Was that top Super Bowl ad worth the ...

Which 2013 Super Bowl Ads Could Join the Top 100 Super Bowl Ads of All Time?

Which 2013 Super Bowl Ads Could Join the Top 100 Super Bowl Ads of All Time?

With six days to go before the big game, six social videos in Unruly’s 2013 Super Bowl Ad Chart have already landed in the Top 100 Super Bowl Ads of All Time. And another two social videos have been shared enough times on Facebook, Twitter ...

YouTube Super Bowl Pre-Game Show Brings in Tide, HowCast, FoodWishes and Comedy

YouTube Super Bowl Pre Game Show Brings in Tide, HowCast, FoodWishes and Comedy

The Super Bowl has historically been the best day on the calendar for the advertising industry. Not only is it usually the most watched TV event of the year but the ads have become as much a part of the attraction as the actual football ...

When Marching Bands Go Viral: Ohio State Turns Video Games Into Halftime Masterpiece

When Marching Bands Go Viral: Ohio State Turns Video Games Into Halftime Masterpiece

Having never been in a marching band, I don't really know how much work goes into being in one.  But I do know that when I see something like Ohio State's marching band turning video game characters and scenarios into seamless formations while they perform ...

Love Football launches on YouTube: What in the Wild, Wild World of Sports is A-Going on Here?

Love Football launches on YouTube: What in the Wild, Wild World of Sports is A Going on Here?

Americans, Canadians, South Africans and Australians call it soccer, Spaniards and Latin Americans call it fútbol, but the rest of the world calls it football. But, whatever it’s called, the game is played by over 250 million players in over 200 countries, making it the ...

5 Social Video Marketing Lessons Brands Can Learn From the Olympics

5 Social Video Marketing Lessons Brands Can Learn From the Olympics

The battle for Olympic success was not confined to the running track, swimming pool or boxing ring. London 2012 was also a golden opportunity for brands to create spreadable video content across the social web and amplify their message at a moment when the eyes ...

5 Elemental Lessons Learned in Sports Video Streaming For The 2012 Summer Olympics

5 Elemental Lessons Learned in Sports Video Streaming For The 2012 Summer Olympics

Over the last several weeks, as the world tuned in to the 2012 Summer Olympic Games in London, more than 20,000 broadcasters aimed to reach a global audience of 4 billion viewers with more than 4,000 hours of coverage. According to Sam Blackman, CEO and Co-founder ...

STR Skill School Is YouTube's April On The Rise Winner, Here's Why

STR Skill School Is YouTubes April On The Rise Winner, Heres Why

The YouTube Blog announced that STR Skill School, a channel dedicated to showing soccer tips and tricks, is April's winner for their On The Rise program.  The channel beat out Anaheim Ballet, Nurbexo's beauty channel, and the Ultraslo channel where we see cool stuff in ...

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