filmmakers Articles

Making Your Online Video Pop - My Top Tips for Web Series

I write a lot about research and trends and some technical aspects of online video. I hardly ever, really, get to talk about the content of the video that I watch and why I watch it. So I've compiled a list of things I think ...

Poptent Launches Premium Global Video Production House for Major Brands

Poptent is known as a crowdsourced video production and social community platform for video creators, a nifty way for aspiring filmmakers and video producers to get experience shooting videos for a number of major brands, while keeping video production costs low for the client. Today, ...

Tribeca Film Festival Goes Digital with Brightcove, Expands Reach Immensely

Tribeca Film Festival is going digital with the help of Brightcove. The festival,  which runs from April 18 - 29 in New York, is going to use the Brightcove Video Cloud. It's not just about the current festival content but also about the back catalog ...

How Machinima Generates Content Through A Filmmaker & Directors Community

On my recent trip to Machinima headquarters, I got a chance to speak with CEO Allen DeBevoise. One of the things I was interested in talking with him about is how Machinima goes about generating their wide range of online video content. Turns out they ...

Lost Sundance Films Find A Home In Online Video

Fantastic news for films that played at the Sundance Film Festival and never got a distribution deal.  The Sundance Institute, in an arrangement with New Video, will make those lost films available for streaming online to all the big streaming players.  YouTube, Amazon, iTunes, Hulu, ...

Crowdsourced Video Wins Big With Poptent-Created Dell Ad During National Championship Game

Poptent is a crowdsourced video service that connects companies in need of affordable video to filmmakers and directors. It's a bit like an auction of sorts, with brands posting creative briefs and videographers completing the job and competing to win the official gig. And earlier ...

The Week's Best Viral Videos & Marketing Lessons - Silverback Edition

The first week of 2012 proved to be a strong one in the world of online video, as the new year did nothing to slow down the clever brands and amateurs piling up the views with creative videos. This week we have a few bloopers ...

Xbox Live YouTube App Will Change Online Video - The Reel Web #18

This week there's a lot of little news along with a couple big news items, including what Mark Burnett is doing with his upcoming reality TV shows to make them more social and interactive and the new YouTube app for Xbox Live. We look at ...

The Second Annual Vimeo Festival+ Awards Are Now Open For Submissions

YouTube gets an awful lot of press around here, and generally that's for good reason--they're huge. But Vimeo is also huge (just maybe not as big when placed side-by-side with YouTube). And Vimeo has a uniquely artistic community that is passionate, supportive, critical, and engaged. ...

The Week's Best Viral Videos & Marketing Lessons - Funky Song Edition

Today I hoped to be playing with a new Galaxy Nexus phone from Verizon. Sadly, it was not to be. That's good news for you, though, because it means I actually had time to do my job and gather a list of great viral videos ...

Watch It Button Will Revolutionize How You Watch Movies

Plexus Entertainment has looked at the Internet and has said, "If there was only a way people could read a review or watch a trailer for a movie and then click a simple button to be notified when and where that movie becomes available on ...

An Interview With Jim Meskimen, YouTube Success Story & Man Of Many Voices

Jim Meskimen is an actor who has worked steadily since Ron Howard's 1994 film The Paper.  He has a varied career, one filled with voice work for animated films and TV shows along with video games.  His IMDB page is absolutely stacked with character acting ...

Popcorn Hackathon - Documentary Filmmakers Look To Make Videos More Interactive

When we watch movies, we've been trained to watch them with as little distraction as possible.  Our minds are focused on the story, so we don't miss anything.  But maybe you start wondering who that actor is, or what the film is referencing, or go ...

Full Video Editing On YouTube Finally Arrives With WeVideo Integration

We told you all about WeVideo last month, with a detailed look at their cloud-based, collaboration-friendly video editing system. But now the whole world is about to get an up close and personal look at WeVideo, as YouTube has integrated it right into the YouTube ...

Trailers & Mother Nature - The Week's Best Viral Videos & Marketing Lessons

One of the best ways for brands and individuals to succeed with online video is to follow the examples set by those who've gone before them. What kind of videos have been a hit with viewers in the past? What kind of experiments have failed? ...