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8 Best Practices to Optimize Video Landing Pages for Search

8 Best Practices to Optimize Video Landing Pages for Search

Last month, I participated in a webinar for Liveclicker all about optimizing e-commerce video for search. I presented on both optimizing video landing pages (onsite) for search as well as SEO for YouTube.  In reality, these best practices are applicable to any video strategy and not specific to e-commerce ...

Online Video Viewing Dips Slightly, Average Length Up Again in May

Online Video Viewing Dips Slightly, Average Length Up Again in May

It's time once again for comScore's monthly estimates of the online video viewing numbers. I say estimates because, as we all know, they have a particularly quirky way of counting up videos and views in general. I guess the major milestone this past month was ...

Weekly Online Video News Round Up - Hard-Pressed for Time Edition

Weekly Online Video News Round Up   Hard Pressed for Time Edition

So, while you are reading this, I'm probably speeding across the country at some 700mph on my way to Los Angeles for E3 - the world's largest video game show. Still, I made some time to get this compiled so that you would have something ...

YouTube vs. Facebook vs. Other Platforms: Comparing Social Engagement [Creators Tip #40]

YouTube vs. Facebook vs. Other Platforms: Comparing Social Engagement [Creators Tip #40]

On this week's Creator's Tip, Tim discusses with Nathan of www.WeUseCoupons.com and YouTube.com/FrugalTV his thoughts on how audience engagement on YouTube differs from audience engagement that he sees in other social media platforms (Facebook, Twitter) as well as on blogs and other platforms. YouTube vs. ...

Your Social Media Marketing Strategy isn't Complete w/o Video [Creator's Tip #39]

Your Social Media Marketing Strategy isnt Complete w/o Video [Creators Tip #39]

In this week's Creator's Tip video, we talk to Nathan Engels, the creator of www.WeUseCoupons.com and contributor to TLC's Extreme Couponing series.  Nathan gives us his insights to the benefits of video for promoting your site or blog and how online video, and YouTube, have been ...

Teens Embrace All Facets of Online Video from Creation to Consumption

Teens Embrace All Facets of Online Video from Creation to Consumption

Teens are a key demographic for a lot of brands and companies, so understanding what they are doing is vital to getting into their heads. Turns out, according to new research from Pew Internet, what they're doing, is video based.

Facebook To Get Its First Movie Premiere With Bob Marley Documentary

Facebook To Get Its First Movie Premiere With Bob Marley Documentary

April 20 is a special time of year where the grass is greener and the weeds grow taller, and it's an unofficial holiday for people to get really hungry for absolutely no reason at all.  It has something to do with the moon and stars, ...

Consumer Insights into Online Video for eCommerce Shopping

Consumer Insights into Online Video for eCommerce Shopping

When I wrote up the first part of this interesting whitepaper from Invodo, (Retail Video Builds Consumer Confidence & Aids in E-Commerce Purchase Decisions) I said I'd be back with part two which looked at the more technical aspects of online video for shopping from ...

New TubeMogul and TrialPay Deal Brings Real-time Bidding to Social Video Ads in Games

New TubeMogul and TrialPay Deal Brings Real time Bidding to Social Video Ads in Games

Ah yes, my friends, another cross-coverage story for me and with some of my favorite people, TubeMogul. OK, so I haven't actually met anyone from TubeMogul, but I like their products. Now, they're expanding the options available to their customers in a somewhat unique way, ...

Social TV Buzz Doubles YOY & Twitter Remains #1 for Social TV Activity

Social TV Buzz Doubles YOY & Twitter Remains #1 for Social TV Activity

The growth of social activity in conversations and check-ins around TV programming has grown by about 91% year over year, according to a study by social TV tracking service Trendrr.TV. The company also uncovered several interesting trends regarding social activity. Meanwhile, electronic program guides are ...

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