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5 Ways to Use Instagram's Hyperlapse for Video Marketing

Instagram's Hyperlapse app allows you to create amazing time-lapse videos on your smartphone, and upload them to social networking sites. In this week's Creator's Tip, we discuss the ways you can use this app to create engaging marketing videos.
most shared video ads 2014

Most Shared Video Ads of 2014: Soccer, First Kisses and Monty

With just a few weeks left to the end of the year, a new report confirms the most shared video ads of 2014. It's no surprise to see Activia and Shakira at the top of the chart, with plenty of old favorites like 'First Kiss', and 'Devil Baby Attack' making an appearance too.
facebook video shares 2014

Facebook Accounts for 60% of Global Video Shares, Twitter 14% [Report]

There's a new breed of super-user on the internet, and they are responsible for driving 83% of video shares across social media, particularly Facebook and Twitter. As a whole, we are also sharing videos faster than ever before, with 42% of videos being shared across social network feeds within 3 days of upload.
monty the penguin viral video john lewis

Who Loves Monty the Penguin More? Facebook vs YouTube

The world is going crackers for Monty the Penguin, but does the success of the video campaign on Facebook signal the death knell for YouTube? Nope, far from it. John Lewis are pouring money into advertising and marketing on both platforms to reach as many viewers as possible.
tube-talk

TOP Tips for Sharing YouTube Videos via Social Media

On this week's TubeTalk, we give you some top tips for posting YouTube videos to social media sites like Facebook, Twitter, Pinterest, Reddit, Tumblr, Google+, Wordpress, SlideShare, and LinkedIn.
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Didn't See That Coming! THIS Surprise Tip Will Increase Video Sharing

Do you want your viewers to share your videos across their social networking sites? Of course you do! In this week's Creator's Tip, we show you a very simple trick that will help encourage people to share your videos on Facebook, Twitter, Tumblr, Pinterest, and other social media.
youtube remarketing

How To Use Remarketing to Generate YouTube Subscribers

Remarketing is a very powerful marketing tool that you can use to track viewers around the Internet after they watch one of your videos on YouTube. It is also a very effective way to build up your YouTube subscriber base. We tell you how in this week's Creator's Tip.
youtube facebook statistics

Facebook Video Views and Posts: Lies, Damned Lies, and Statistics

It's been 18 months since YouTube released any concrete statistics about views or uploads. In the meantime, we are being bombarded with data about video consumption on Facebook and how the site is out-performing YouTube when it comes to video views. But should we put our faith in every statistic we read?
ifttt video recipes

8 Great IFTTT Recipes For YouTube, Vimeo, & Instagram Video

Social media is the perfect vehicle for promoting video content, whether it's yours or something uploaded by another creator. Automating the process via a good social tool makes the process even easier. We take a look at some of the automated tasks you can set up on IFTTT for Vimeo, YouTube, Instagram Video, Tumblr, and Reddit.
facebook video ads dislike

Facebook Premium Video Ads Aren’t Making the Social Network New Friends

Facebook started testing its Premium Video Ad model in 2013, as a way of enabling advertisers to drive their branding objectives in other people’s News Feeds. But the video ads aren't the “game changer” that some had predicted, and advertisers shouldn’t expect Facebook users to go wild when they see them.
facebook most popular site personal video sharing

Facebook Most Popular Social Network For Video Sharing [Study]

Consumers are turning to video to capture those special moments in their lives, and they are using Facebook, and YouTube to share that content with their friends and family. Video is also being used as a medium by consumers to capture milestone events and document them for the future.
facebook most popular site personal video sharing

Facebook Video Auto-play Driving Up Mobile Costs (How to Stop That)

Facebook’s video auto-play feature has had a mixed reception from users who either welcome its convenience, or who find the whole format to be incredibly intrusive. No matter which camp your feet are firmly planted in, if you have the feature enabled, videos that start to play automatically as you scroll through your News Feed could led to increased cell phone costs.
youtube closed captions roi

How to Add Closed Captions to Facebook Videos

Now that Facebook users are watching 1 billion videos on the site every day, any opportunity to make that video content accessible to all users is welcome. Facebook has now enabled the ability to add closed captions to videos uploaded to its site (if you are in the U.S.).
facebook

Facebook Users Watch 1B Videos Per Day, 65% Via Mobile

Facebook's drive to make video content an integral part of everyone's New Feeds is paying off handsomely as the site has reported that users of the social network watch an average of 1 billion videos per day. Video views have increased by an incredible 50% between May and July of this year, and around two-thirds of daily views are via mobile devices.