Facebook Articles

Founded in February 2004, Facebook is a social utility that helps
people communicate more efficiently with their friends, family and
coworkers. The company develops technologies that facilitate the
sharing of information through the social graph, the digital mapping of
people’s real-world social connections. Anyone can sign up for Facebook
and interact with the people they know in a trusted environment.
Facebook is a part of millions of people’s liv...

Teens Embrace All Facets of Online Video from Creation to Consumption

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Teens are a key demographic for a lot of brands and companies, so understanding what they are doing is vital to getting into their heads. Turns out, according to new research from Pew Internet, what they're doing, is video based.

Facebook To Get Its First Movie Premiere With Bob Marley Documentary

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April 20 is a special time of year where the grass is greener and the weeds grow taller, and it's an unofficial holiday for people to get really hungry for absolutely no reason at all.  It has something to do with the moon and stars, ...

Consumer Insights into Online Video for eCommerce Shopping

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When I wrote up the first part of this interesting whitepaper from Invodo, (Retail Video Builds Consumer Confidence & Aids in E-Commerce Purchase Decisions) I said I'd be back with part two which looked at the more technical aspects of online video for shopping from ...

New TubeMogul and TrialPay Deal Brings Real-time Bidding to Social Video Ads in Games

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Ah yes, my friends, another cross-coverage story for me and with some of my favorite people, TubeMogul. OK, so I haven't actually met anyone from TubeMogul, but I like their products. Now, they're expanding the options available to their customers in a somewhat unique way, ...

Social TV Buzz Doubles YOY & Twitter Remains #1 for Social TV Activity

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The growth of social activity in conversations and check-ins around TV programming has grown by about 91% year over year, according to a study by social TV tracking service Trendrr.TV. The company also uncovered several interesting trends regarding social activity. Meanwhile, electronic program guides are ...

Only 16% Of Your Facebook Friends See Your Shared Videos

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Today's big Facebook marketing/advertising event contained a ton of new information for anyone who uses Facebook to reach customers. And Techcrunch pulled out one little nugget that I thought most of you would need or want to see: Only 16% of your Facebook friends, whether ...

Online Video, Digital Advertising, & Storytelling For A New Generation

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Last year, brands were still spending more money on regional newspaper advertising and classified press ads than on digital display ads like banners, video and social. Given that the internet as a whole has cut a swath through other media to become the UK's biggest ...

Leverage: A Computer Company Should Take Advantage Of Facebook Parenting Video

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By now, most of you have probably seen the "Facebook Parenting: For the troubled teen" video.  The 8-minute video has collected 27 million views in two weeks, and it's famous for a father shooting up his daughter's laptop.  Of course, YouTubers have already gone parody ...

Is Social Video In Danger Of Becoming Anti-Social “Business As Usual?”

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I interviewed social business author Brian Solis for a discussion on if social video needs to have better rules of engagement for real-world value or risk becoming hijacked by marketing agencies who miss the point of it all and de-valueing it's promise to the point ...

Stupeflix Reworks Video Creation API Access To Commoditize Video Creation

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Stupeflix announced today, at the Business Video Expo, that they are changing the way they connect to developers and allow access to the Stupeflix video creation suite API. Whereas it was somewhat cost prohibitive in the past, they are now lowering the price of both ...

Automotive Social Media Marketing Relies On Online Video

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It's virtually impossible to be in the automotive space and not have to rely on online video for promotion. While Twitter and Facebook are important to the automotive industry to get the word out on new products, shows, trends and news, online video brings out ...

Google Plus Opens To Teens Age 13 & Up

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Google Plus continues to get more open bit by bit, and just today made the service available to teens age 13 and up. Previously, Google Plus was restricted to people 18 and up. Along with the wave of new teenagers, Google Plus is also getting ...

Boxee Live TV Adapter - Without DVR Is It Too Little, Too Late?

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Continuing the trend of screen convergence, Boxee has released the USB Live TV dongle for its Boxee boxes along with version 1.5 today. For those that don't want a full-on premium TV subscription, but do want local channels, can now get that along with your ...

The Future Of "Branded" Content - Katalyst Media Launching YouTube Channel

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Katalyst Media was founded by Ashton Kutcher and Jason Goldberg in 2000.  It began as a simple film/TV development home; Kutcher's Guess Who and the company's most recognizable property, Punk'd, were produced under Katalyst.  In 2005, they added a social media division, and what they ...

Now You Have No Choice But To Sign Up For Google Plus

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Google obviously wants Google Plus to do very well. You can tell by how much they've leveraged their other properties to promote it, like YouTube videos, Google home page messages, rolling in Google Plus results into the standard SERPs, etc. But now they've taken the ...

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