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The Future Of “Branded” Content – Katalyst Media Launching YouTube Channel

The Future Of Branded Content   Katalyst Media Launching YouTube Channel

Katalyst Media was founded by Ashton Kutcher and Jason Goldberg in 2000.  It began as a simple film/TV development home; Kutcher's Guess Who and the company's most recognizable property, Punk'd, were produced under Katalyst.  In 2005, they added a social media division, and what they …

Now You Have No Choice But To Sign Up For Google Plus

Now You Have No Choice But To Sign Up For Google Plus

Google obviously wants Google Plus to do very well. You can tell by how much they've leveraged their other properties to promote it, like YouTube videos, Google home page messages, rolling in Google Plus results into the standard SERPs, etc. But now they've taken the …

Custom Facebook Fan Pages For Video Marketers With myChaptr

Custom Facebook Fan Pages For Video Marketers With myChaptr

Social is a gigantic part of the online video marketing equation–at least, if you're doing it right it is. For individual video creators, that can mean a lot of your work time is spent on Facebook instead of making videos. For video marketing consultants or …

Do Social Media & Social Video Really Exist?

Do Social Media & Social Video Really Exist?

In Part 2 of my interview (PART 1 HERE) with Jason Falls  co-author of "No BullShit Social Media: The All-Business, No-Hype Guide to Social Media Marketing, we passionately discuss what's good about social media today, what's BS, and what needs to change for doing truly …

No-Bull$h!t Social Video: Is “Social Video” Just Another Buzz Word?

No Bull$h!t Social Video: Is “Social Video” Just Another Buzz Word?

Are you at all confused by the term "Social Video?"  It's become a bit of a buzz word recently and I thought it would be worthwhile to ask the question, "is "social video" just another internet marketing buzz term or does it represent a Reel …

Video Marketing Done Right – Google+ Teases Google Map Video Game

Video Marketing Done Right   Google+ Teases Google Map Video Game

Google is hoping that games can do for Google Plus what they did for Facebook–get people hopelessly addicted until they're spending every waking moment playing social network games and annoying friends with automated status updates based on meaningless gameplay objectives. Um… sorry… guess I have …

Boxee Hooks Up With Facebook To Make Live TV Social

Boxee Hooks Up With Facebook To Make Live TV Social

Boxee will give you the ability to share what you're watching straight to Facebook with a new expansion of the integration of the service into its software. Those of you with the Live TV dongle attached to your Boxee Boxes will be able to share …

YouTube Is Social Media – How Machinima Targets YouTube’s Social Power

YouTube Is Social Media   How Machinima Targets YouTubes Social Power

I had the pleasure of spending some time at the Machinima LA Offices not too long ago, and I got to talk to a lot of great people about all the different facets of life at Machinima. One of those was Allen DeBevoise, the CEO. …

Did Google Forget About Video? New Personalized Search Doesn’t Extend To Videos

Did Google Forget About Video? New Personalized Search Doesnt Extend To Videos

So Google recently made a change to their search results that rolls in content from your Google Plus account and your Picasa account. The idea, to hear Google tell it, is to make the search results more personalized and more useful to each user… to …

Google+ Strategy For Taking On Twitter & Facebook: Choke The Life Out Of Them

Google+ Strategy For Taking On Twitter & Facebook: Choke The Life Out Of Them

You've probably seen the news that Google Search is now infused with more personalized content from your Google Plus and Picasa accounts–I say you've probably seen the news because it's everywhere. They're calling it Search Plus Your World. I'm not interested in rehashing the details …

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