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Topic - Online Video & events

YouTube SEO – Ranking Factors – Beyond Views, Titles, & Tags

youtube rankings YouTube SEO   Ranking Factors   Beyond Views, Titles, & TagsI attended Search Engine Strategies New York a few weeks ago and covered the conference via Twitter and blogging. I had a blast at the conference and attended some outstanding sessions during my three days at SES.  One session that I always enjoy attending is Video SEO (since I do a lot of VSEO work).  It’s great to hear from the panelists and compare what they are presenting to what I’m seeing with my own projects.

Stream Straight to Mogulus and UStream

Mogulus recently announced that you can now stream directly to the site thanks to the Telestream Wirecast webcasting production software. With the latest version of the software (trial available here) you can now stream live events directly to your Mogulus channel.

Hulu’s Superbowl Ad – We’re Aliens, and That’s How We Roll

So maybe there wasn’t a big secret revealed in the Super Bowl ad for the NBC-News Corp. joint video venture–unless you’re a fan of conspiracy theories.

Video Production for Real Estate – Interview with WellcomeMat

We have spent a good amount of time covering some of the popular local online video platforms focused on providing online video marketing and video production services for small and medium sized businesses (SMBs). WellcomeMat.com, is an online video production network specifically focused on the Real Estate industry and I had the pleasure of interviewing both co-founders of the business – Christian Sterner and Phil Thomas DiGiulio at the Kelsey Group’s Interactive Local Media Conference.

New Year’s Eve Celebration From Times Square Via Mogulus

2009 celebrations New Years Eve Celebration From Times Square Via MogulusMogulus and The Times Square Corporation have teamed up in order to broadcast this year’s New Year’s Eve celebration live tonight from Times Square in New York City live to online viewers everywhere.  Anyone with access to a Wi-Fi network, an iPod, or Internet connection can enjoy the New Year’s Eve party in Times Square; live all night long.

The event starts at 4:00 PM eastern time today until 12:15 AM on January 1, 2009.   You can watch the coverage below on this post, or online at http://www.mogulus.com/2009live

Auction-Style Marketplace for Video Production – Interview with MediaMobz

Back in November, we had the pleasure of being the media sponsor for the Kelsey Group’s ILM:08 (Interactive Local Media) conference.  Prior to the conference, I had heard about an interesting new startup called MediaMobz that is focused around creation of an auction-style online marketplace to connect filmmakers with businesses looking for video production resources. 

Google’s Shortcomings with Video in Blended Search Results

google video ses chicago Googles Shortcomings with Video in Blended Search Results Google has an overwhelming share of online videos and viewers, as evident by this month’s latest stats on comScore. So we asked the panel at the Search Engine Strategies Chicago conference, The Next Wave for Online Video: What do you see as the biggest shortcomings with how Google is indexing and displaying video in search results today?

Interview with Brad Inman of TurnHere – Advice for Filmmakers and More

Back in November, we had the pleasure of being the media sponsor for the Kelsey Group’s ILM:08 (Interactive Local Media) conference. One of the highlights of that conference was the panel session titled, “SuperForum II: Local Video Explosion.Brad Inman, the Founder and chairman of TurnHere gave an excellent keynote presentation where he presented and discussed “25 things that TurnHere has learned” about local video production and video marketing for small and medium sized businesses.

We caught up with Brad Inman outside of the session for a quick interview. Brad talks to us about the genesis of TurnHere, their recent launch of custom voice-over capabilities, the importance of optimization when it comes to the future of online video marketing for SMBs, and what is in store for the future of TurnHere.

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Why Aren’t More Search Marketers Doing Video SEO?

Erika Blackwell, contributing reporter for ReelSEO at the Search Engine Strategies Chicago 2008 conference asked the panelists on the session, Video Search Optimization: “What do you see as the main obstacles to why more search marketers aren’t doing Video SEO?”

YouTube Video SEO Tips from SES Chicago

youtube ses chicago YouTube Video SEO Tips from SES ChicagoPanelists on the Video Search Engine Optimization session for Search Engine Strategies Chicago conference and Expo – Gregory Markel, Greg Jarboe, and Steve Espinosa shared their expert insights on YouTube’s algorithms, popularity, conversion, and tracking strategies – all towards optimizing your video campaign in the most popular video sharing site today.

Video SEO Tips for Live Search – Interview with Jeremiah Andrick

Back in November, we caught up with Jeremiah Andrick, Program Manager for Microsoft’s Live Search at the PubCon 2008 conference in Las Vegas.  In this interview, Jeremiah talks about some recent enhancements to Microsoft’s live video search product and offers some good advice to video content owners looking to make sure that their videos are crawled and indexed by Microsoft Live Video Search.  One of the benefits of optimizing video content on your own websites is search engines like Live search will drive traffic back to your site.  Jeremiah talks about this advantage and tells content owners how to get videos into Live search.

Will it Blend Interview – Viral Video Marketing Strategies

At the PubCon conference in Las Vegas, we caught up with George Wright, VP of Sales and Marketing for Blendtec.  You might know them better by the viral video marketing sensation, WillitBlend.  George shares some tips and strategies for producing successful online viral video marketing campaigns.