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Creative Media Agencies and Video SEO – CIMA Interview

This Thursday June 18th I’m covering the Chicago Interactive Marketing Association’s (CIMA) event titled “Creative, Technology, Media, and Analytics.” I recently interviewed several of the scheduled panelists, about their research and opinions on the business direction they see online video taking, agencies’ and marketers’ opportunities and challenges with greater client acceptance of online video into their campaign budgets, and clients’ growing interest and importance of SEO in video campaigns. Listen to the podcast interview below with panelist Elisabeth Bleser of Incognito Digital for extended pre-event coverage.

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Open Video Conference – Watch the Live Coverage

open video conference logoTune in, for live coverage of the Open Video Conference happening June 19-20.

LiveClicker Video Commerce Summit June 1-2

The 2009 LiveClicker Video Commerce Summit is set for June 1st and 2nd. The topic of the conference is obviously video commerce and will bring together industry leaders, innovators, online retailers and everyone that is interested in pushing the boundaries of using video for commerce online.

Online Video Syndication and Licensing Strategies – Interview with Digitalsmiths

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Grant Crowell back from the adtech conference in San Francisco. I recently did a video interview with Ben Weinberger, CEO and Co-Founder of the digital video content publishing and indexing technology provider, Digitsmiths. I talk with Ben about the panel he moderated, Digital Distribution Strategies: How to Drive Incremental Revenues through Syndication and Licensing, and the questions around syndicating and licensing professional video content online.

User Generated Video Content Platforms – “Show me the Money”

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Grant Crowell offer’s this “Grant’s Rant” from the adtech conference in San Francisco last week.  He asks the question; Can user-generated video content be monetized so as to generate a positive ROI?  Is it too early to be have this expectation? Grant says it is time; “show me the money!”

Online Video & The Fair Use Doctrine – Interview with Daisy Whitney

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Last week, we had the pleasure of speaking with online video expert and media personality, Daisy Whitney, about her soon to be released eBook titled, “Keeping Your Content (and yourself) Out of Court – A guide to understanding the Fair Use doctrine in the digital media age”.

We’re at the adtech Conference in San Francisco!

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Grant Crowell here at the ad tech conference in San Francisco, California. You may have caught my post yesterday about user-generated video content and whether or not it offers a sustainable business model.

Continuing with the theme of sustainable business models, I am asking the following question of speakers, video solutions vendors on the expo floor, and of our fellow colleagues in the online video industry:

“What is the value proposition with online video marketing, and can we prove at this point whether or not it offers a sustainable business model?”

YouTube SEO – Ranking Factors – Beyond Views, Titles, & Tags

youtube rankings YouTube SEO   Ranking Factors   Beyond Views, Titles, & TagsI attended Search Engine Strategies New York a few weeks ago and covered the conference via Twitter and blogging. I had a blast at the conference and attended some outstanding sessions during my three days at SES.  One session that I always enjoy attending is Video SEO (since I do a lot of VSEO work).  It’s great to hear from the panelists and compare what they are presenting to what I’m seeing with my own projects.

Stream Straight to Mogulus and UStream

Mogulus recently announced that you can now stream directly to the site thanks to the Telestream Wirecast webcasting production software. With the latest version of the software (trial available here) you can now stream live events directly to your Mogulus channel.

Hulu’s Superbowl Ad – We’re Aliens, and That’s How We Roll

So maybe there wasn’t a big secret revealed in the Super Bowl ad for the NBC-News Corp. joint video venture–unless you’re a fan of conspiracy theories.

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