encoding Articles

Memory has the ability to encode, store and recall information. Memories give an organism the capability to learn and adapt from previous experiences as well as build relationships. Encoding allows the perceived item of use or interest to be converted into a construct that can be stored within the brain and recalled later from short term or long term memory. Working memory stores information for immediate use or manipulation which is aided through hooking onto previously archived items alread...

Four Hot Digital Media Startups to Watch in Mobile Video & Online Video

Four emerging media startups in online video and mobile are finding success with brands and retailers. In this week's New Media Minute, learn why marketers are linking up with Fiksu, GoldRun, Encoding.com and Framesocket.

The Secret to Encoding High Quality Web Video: Tutorial

I like making money as much as the next guy, but the last three or four consulting clients all shared a problem so basic that I was almost embarrassed to take their money. Specifically, they came to me concerned about poor video quality, and the ...

Find Your Center with Zencoder Cloud-based Batch Video Encoding

Zencoder has expanded their services to continue as a leader in the field. The new services include a cloud-based batch processing of video encoding and transcoding. Now you can push your whole library through the system and get out multiple formats and sizes to reach ...

Online Video Weekly News Reel - Witch Burning Edition

No, we're not really burning witches. But last night was Čarodejnice here in the Czech Republic, a tradition where bonfires are lit to help send winter on its way and usher in Spring. There's a lot of thought on why we do it ranging from ...

Online Video Weekly News Reel - B-Easter Boys Edition

For the Catholics in the audience, Happy Easter, for the zombie lovers, Happy Zombie Jesus Day, for everyone else Happy Oestre, Ostare, Ostara, Ostern, Eostra, Eostre, Eostur, Eastra, Eastur, Austron and Ausos. It was a slow week in some parts of the world as Friday ...

Online Video Weekly News Reel 17 April 2011

We're here to reel in the hits in the online video industry once again my friends. It's Sunday morning, you're sitting on your patio looking at the ocean, or lounging about in a big fluffy bathrobe with equally fluffy slippers, sipping your morning cup o' ...

Vid.ly Universal Video URL Service Goes Public Beta

A while back I wrote about the new vid.ly service from Encoding.com. Well they have been working on it for some time now and today it's ready to throw open its doors and welcome in the public for the rest of the beta period. Vid.ly, ...

What's The Optimal Bitrate for Encoding YouTube Uploads?

Almost every day I upload an HD video to one of my YouTube channels, whether it be a vlog, Q&A video, a skit or something else. I really enjoy almost everything about YouTube: the community interaction, editing, the creative outlet it provides, even the weird ...

What Video Production Pros Need To Know About Marketing

In my previous article, I covered why video production pros today are becoming online marketers. This time I cover the key elements of online video marketing that all video production pros should know about, and how they can use that to their advantage to stay ...

Weekly Web Video Industry News Reel – Read like an Egyptian Edition

So it's Sunday. The people of Wisconsin are still celebrating the winning of Super Bowl XLV by the Green Bay Packers and Egypt has finally tossed its oppressive president, Hosni Mubarak, out after eighteen days of demonstrations. None of that has anything to do with ...

Do Video Production Professionals Now Need To Know Social Video Marketing?

I interviewed several video production pros and friends of ReelSEO: How important is social media for your business? Do you need to know and do it for your own marketing purposes, or your clients'? Learn what social media marketing activities they're doing with their own ...

Fear and Loathing in Online Video: The Video Codec Conundrum Continues

My last post described, what Google's decision to drop H.264 from Chrome in favor of its own WebM format means for you, and concluded that this situation creates even more complexity video publishers, along with the potential of a massive increase in video publishing costs. ...

Vid.ly = Upload Video, Grab URL, Play on Almost Every Connected Device

Rarely do I see an online video service and geek out. But after talking with Jeff Malkin, President of Encoding.com, last week and then testing out the newly launched (private beta) of Vid.ly all I could say was: Oh My God that's cool!

Intel Quick Sync Video Means Super Fast Video Encoding

Mark and I were out at CES in Las Vegas. Then I traveled for something like 30 hours back to Prague and promptly fell into a three day deathlike state of illness. Now I'm only slightly dead and able to think clearly. So forgive the ...

Google Chrome To Drop H264 - How Will This Affect You?

Just when it appeared that the online video industry was moving toward a video standard, with H.264 video playback in HTML5 – more chaos ensued with Google's announcement of its plans to phase out support for H.264 in its Chrome browser, in favor of open ...