Branded Video Content Helps Red Bull Find Its Marketing Wings

Red Bull is a pretty clever company when it comes to promoting itself. Who here has never, ever had a Red Bull product? OK, who here has never been to an event that was at least partly sponsored by Red Bull? How about seen an ...
The Weekly Online Video News Round Up - Internet TV Edition

Another big week for major world news, as the UK riots took center stage for most of the week. It was a huge week for online video and online video news as well. Because we know many of you are even busier than us (if ...
Black YouTube Player Now The Official Default Skin For Video Embeds

Have you noticed anything different about the YouTube video embeds you've been seeing around the web the last few days? If so, you're probably seeing a lot more black. The black YouTube player they started testing a month ago has just recently become the official skin for ...
Vimeo Courting Businesses With New Vimeo Pro Accounts

While Vimeo is a great deal smaller than YouTube (and really, who isn't?), there is a growing and thriving community of users there. But one group that has long been shut out of the Vimeo experience is businesses and brands. This week, the company announced the ...
Adobe Edge: Animated Web Content With HTML5, CSS3 & JavaScript

Adobe is all about Flash, or are they? While supporting their existing products, they are also taking on an approach to allow it [Flash] to co-exist with HTML5. Gaming, media and data-driven applications are all done in Flash already, so in HTML5 they want to ...
Want Top Online Video News & Tips For Your Website? The ReelSEO Widget Is Here

If you're anything like us, you probably don't quite have enough time in a single day to get to everything you really wanted to. Articles you meant to read... others you intended to write... and emails--oh, the endless stream of emails. So for a publisher ...
Facebook Now Let's You Add Video to Facebook Comments

Social video marketers, we have a news update! We recently discovered a feature that Facebook was testing and it appears that they have just made public as of today. Now, when you include a link in a comment on anyone's Facebook post or status update, ...
YouTube Gives Embedded Video Playlist Player A Facelift

YouTube has been tinkering a bit lately with the design and interface of their video player. In fact, they seem to change things up pretty frequently, as far as redesigns go. But the embeddable playlist player has remained relatively unchanged for quite some time. That ...
Q&A Service Quora Adds YouTube Video Embeds

Q&A services are all the rage right now, with sites like Quora and formspring adding tons of new users and piling up the archives of content. And now Quora is taking a huge leap forward in engaging content by adding the ability to embed YouTube ...
Prime Time & Long-Form Online Video Is Up, Says Yahoo! Research

So the holiday weekend is over, we're all climbing out of food comas, lathering up skin lotion from too much sun and generally getting back into the groove. We're still free, we partied like it and now we've all got to pay. Luckily, I refrained ...
Facebook vs. YouTube – Which Is Better For Video SEO?

We know there are thousands of online videos viewed daily, and we know there are millions of users on Facebook. As a small business owner, it's clear that both YouTube and Facebook are valuable marketing tools to build and grow a business through sharing content, ...
The Many Business Benefits Of Using A Branded Video Player

Online video provides a method for small businesses to attract the attention of potential buyers, provide more information about their products and demonstrate how they work. Most small businesses that begin using video start with a YouTube channel because of the huge number of potential ...
Dentyne Bites Into Branded Online Video With New Web Series

Digital Broadcasting Group have teamed up with Dentyne Gum on a new web series called The Single Life. The tongue-in-cheek-wrapped-in-chewing-gum web series is being positioned as a navigation guide to the world of online dating. Of course, it's clearly not serious since the first episode ...
The Week's Best Viral Videos & Marketing Lessons:

We've had quite a crazy week in the world of viral video. We saw rioting, lots of swearing, strange animal behavior, and even some clever video marketing from well-known brands. In case you missed any of the week's most buzzed-about clips--or in case you're merely ...
Facebook Marketing Executive Offers Tips For Using Video Effectively

Video can help a brand stand out on Facebook and draw more fans. The New Media Minute asked Jennifer Kattula, head of agency marketing at Facebook, how brands small and large can best use video on the social site. Here are her tips and best ...


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