The Week's Best Viral Videos & Marketing Lessons: Camera Techniques & Musical Performances
Well, good morning. I hope you're off to a great start on this fine Friday morning. And if you're not... well, then let this column help turn things around and get you pointed in a positive direction. We've collected some of the best videos of the week, from inventive musical performances to some outstanding amateur ...
The Week's Best Viral Videos & Marketing Lessons - Parodies & Heartwarmers
Another week is in the books (well, almost), so it's time to sit back, enjoy that morning coffee, and watch some of the most popular viral videos of the week. As usual, we have entries from savvy brands as well as clueless amateurs, which is sort of why I like online video so much: the ...
YouTube Channels Netflix With New Online Movie Rentals
After weeks of rumors, anonymous sources, and outright speculation, YouTube has finally gone public with the details of their new movie rental service. Specifically, they've struck deals with NBC/Universal, Sony, & Warner Brothers studios, which leaves several studios that still aren't partners (Fox, Disney, Paramount, etc.)--the company already had deals in place with smaller studios ...
Live Streaming Video Is Growing By Leaps & Bounds
Online video is incredibly popular, and owes a good deal of that popularity to its on-demand nature---users can watch what they want, when they want. However, there's a growing market for the exact opposite type of video content: live streaming. Live streaming video is maturing at a pretty impressive rate, as several events this week ...
The Week's Best Viral Videos & Marketing Lessons - Tornadoes, Cats, & Cellos
Each Friday I give video curating a shot with this column, hoping to find videos that both entertain and educate. Even in unbranded "home video" success stories we can find things to learn: what causes emotional responses in viewers, how videos are shared, and what types of videos are most likely to trigger viral behavior. ...
The Week's Best Viral Videos & Marketing Lessons - Explosive Amateur Footage
If I showed you the list of potential videos for this week's round up, you guys would certainly begin to worry about me. I have a problem. I can't stop finding, collecting, and watching online videos. Thankfully, my responsibilities here at ReelSEO allow me to mask that addiction as "research." So now, in the name ...
YouTube Gets Serious About Copyright Violation Education, Revamps Help Center
YouTube has been pretty good about fighting copyright violations. At least, I think so. They've worked hard to remove videos containing unauthorized clips, and they created ContentID to go an extra step in scoping out violations on behalf of certain partners. They even ban user accounts that have three uncontested copyright violations. But apparently... it's ...
My Video Rights Helps Web Video Content Owners Monetize Unauthorized Usage
There may be a new copyright sheriff in town, but this sheriff won't be locking anyone up. MyVideoRights.com is an online video advertising service that monitors unauthorized usage of copyrighted materials in web video. Instead of shutting down the illegal clips, the company then works with the rights-holder to earn income from the material in ...
Choice is Basis for New Social Video Ad Seeding Network: Viewable Media
I am a proponent of choice. Give me a choice of something or another and I'm a happy camper. Give me a choice in which ad to watch and when? Well, I might actually tolerate sitting through the ads and not get up and run to the kitchen or toilet. Well that's exactly what Visible ...
Vid.ly Universal Video URL Service Goes Public Beta
A while back I wrote about the new vid.ly service from Encoding.com. Well they have been working on it for some time now and today it's ready to throw open its doors and welcome in the public for the rest of the beta period. Vid.ly, a new automatic transcoding, universal URL service from Encoding.com is ...
The Week's Best Viral Videos & Marketing Lessons
Major worldwide catastrophes and global news events have a way of swooping in and completely dominating the viral video world, and the situation in Japan is living proof. Videos of the earthquake in action, videos of the tsunami's devastation, and videos of explosions at the nuclear plant have gone viral in record numbers this week, ...
How Effective Are Your Video Marketing & Video SEO Efforts? Measure Your Online Video Grade
Video has quickly become the most in-demand content variety on the web, which has businesses, individuals, marketers, and consultants scrambling embracing video in a major way. They're starting YouTube channels, embedding clips on blogs and corporate websites, and even sharing video links on Twitter and Facebook. But how many of them are using video correctly?
The Pros and Cons of YouTube Video for Your Website
YouTube is most popular free technology platform and user-generated content site for hosting, sharing, and marketing video today. But is YouTube the right solution for a company’s website video? Let’s weigh the pros and cons based on the needs of companies serious about having a professional video platform to promote their business. How YouTube Became ...
Newspapers Rock Online Video, Smoke Broadcasters in Uploads
Brightcove again teamed up with TubeMogul to take a look at online video and its usage, including engagement and discovery, which they've published as the Q4 2010 Online Video & the Media Industry Quarterly Research report. As Team America might say... Quarterly Reports! F-Yeah! (Mark will love that one I'm sure).
Weekly Web Video Industry News Reel – Read like an Egyptian Edition
So it's Sunday. The people of Wisconsin are still celebrating the winning of Super Bowl XLV by the Green Bay Packers and Egypt has finally tossed its oppressive president, Hosni Mubarak, out after eighteen days of demonstrations. None of that has anything to do with online video, except for the fact that I watched both ...
