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Behind-the-Scenes With Coincident TV – Tying Content Together in Creative, Interactive Ways

Behind the Scenes With Coincident TV – Tying Content Together in Creative, Interactive Ways

Coincident TV, like Qoof, wants to make your video content more interactive. However, unlike Qoof who was aimed more at eRetailers, Coincident TV is aiming to bring more content into the video viewing experience and integrating other content as well. I did not get to ...

What Is A Video View? What Is Fraudulent? TubeMogul Helps Us Decide

What Is A Video View? What Is Fraudulent? TubeMogul Helps Us Decide

If you read the Reel Weekender thoroughly, like the good readers I know you all are, you'll know that I linked over to Pace Lattin's site, Industrypace.com as he's seemingly being threatened due to his reporting on video ad fraud. Well hot on the heels ...

Viral Video Lessons Round Up - Wordplay, Time-Lapse, and Rare Storms

Viral Video Lessons Round Up   Wordplay, Time Lapse, and Rare Storms

Welcome to another Viral Video Lessons Round Up.  It's our attempt to have some fun by watching some of the week's biggest viral hits.  But we also attempt to learn something.  By reverse-engineering these clips—analyzing them to see if we can determine why they got ...

Facebook Fastest Growing Video Referrer, But Still Behind Search

Facebook Fastest Growing Video Referrer, But Still Behind Search

Facebook and Twitter are the fastest-growing referrers of video on the web, according to a new report from TubeMogul.  Called "Online Video and the Media Industry," and produced in conjunction with Brightcove, it's a quarterly report, and the findings cover Q2 of 2010.

Behind-the-Scenes: Qoof – The Evolution of Interactive Video Advertising?

Behind the Scenes: Qoof – The Evolution of Interactive Video Advertising?

Qoof, while having an odd sounding name (qoofy, even?), has an interesting product. While interactive videos and ads are nothing new the implementation is. Their in-player application allows you to quickly offer all manner of information and call-to-action. Jonathan Stefansky, Qoof CEO, took me on ...

Vimeo SEO: How To Get Embedded Vimeo Videos Into Google

Vimeo SEO: How To Get Embedded Vimeo Videos Into Google

As I mentioned previously, Google is pushing hard to let people know that video sitemaps are the way to go when looking to get video into Google's search results.  And I am happy to report to you that video sitemaps DO work for Vimeo videos.

Video-enhanced E-books Beginning To Gain Momentum

Video enhanced E books Beginning To Gain Momentum

E-book readers are all the rage this year with probably dozens of new ones being unveiled by the end of the year. But e-books themselves have gone past the capabilities of even some of the most popular readers, they're now incorporating video in enhanced versions.It's ...

In-Depth Review of InPlay Video Analytics

It's not quite Google Analytics, yet. But it is certainly a step in the right direction. While we originally had some implementation problems over at Gamers Daily News, TubeMogul was more than helpful in getting everything working properly with us.

YouTube Adds HTML5 Iframe Embed Code, Doesn't Work On IPhone

YouTube Adds HTML5 Iframe Embed Code, Doesnt Work On IPhone

On Thursday the YouTube blog popped up some new embed code. This time round they're giving us some <iframe> code so you can offer up both HTML 5 and Flash in one quick embed. That's pretty cool.The new iframe is a quick bit of code ...

Online Video Gets Free Analytics From TubeMogul With InPlay

Wherein Chris describes himself as a flappy head and gives you the scoop on TubeMogul's now-free-to-use video analytics package, InPlay.

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