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Best Online Video Ad – Sesame Street’s Interactive YouTube Marketing Experiment

Best Online Video Ad   Sesame Streets Interactive YouTube Marketing Experiment

Sesame Street has had a big year in the world of viral video.  They scored a home run with their Grover parody of the Old Spice Guy commercial.  Their Katy Perry song/skit went viral over the controversy of the show's censorship.  And they also scored …

YouTube Trends: Find Out What Videos Are Going Viral Right Now

YouTube Trends: Find Out What Videos Are Going Viral Right Now

YouTube technically announced YouTube Trends about a week ago, in a blog post regarding the most-watched videos of the year.  It was a casual link in the last paragraph for readers interested in seeing more detailed year-end lists.  But today they're giving Trends a more …

Best Online Video Ad Campaign: Logitech Revue Plays The Kevin Bacon Game

Best Online Video Ad Campaign: Logitech Revue Plays The Kevin Bacon Game

Google seems pretty intent on pursuing this Google TV thing, despite the television networks' initial skepticism.  There's just too much evidence that consumers want technology that helps blur the lines between broadcast TV and online video–and Google TV helps provide that.  And now they're getting …

How Web Video and YouTube Are Driving A New Age of Innovation

How Web Video and YouTube Are Driving A New Age of Innovation

Chris Anderson, the curator of nonprofit organization TED, has written an op-ed piece today at CNN.com, and I think it's well worth a read.  Titled "The Secret Power of YouTube," it's a bit of a defense of the online video portal, but it's much more …

Education Is The #1 Reason Marketers Use Website Video

Education Is The #1 Reason Marketers Use Website Video

Today we get to find out a little bit more about how today's marketers are employing video in their business, courtesy of a fascinating new study.  The study is from King Fish Media, Hubspot, and Junta 42, and you can see the full report here—there's …

YouTube Would Like To Help You Get Smarter This Summer

YouTube Would Like To Help You Get Smarter This Summer

Educational videos are on the rise on YouTube, both in number of uploads and number of views.  YouTube says that since October 2009 there's been a jump of 77% in educational channels and a jump of 89% in total videos on the educational platform.  That's …

Legal Issues With Online Video for Business – Understanding The Basics

ReelSEO’s Grant Crowell interviews Daliah Saper, Intellectual Property and Internet Law attorney, to provide an basic introduction for businesses and other professionals with understanding legal issues with online video.

Hitler Memes On YouTube Aren’t Legally Protected Parodies

ReelSEO’s Grant Crowell talks with intellectual property attorney Mark Rosenberg, about why the multitude of video clips on YouTube taking a scene from Constantin Films’ 2004 film, Der Untergang (“Downfall”), don’t meet the criteria for fair use under U.S. law.

Science Discovers Online Video and Social Media

Everyone is finding some benefit to using online video, even the scientific community. They're not really using it as advertising and marketing but more as a way to connect with the public in general and help them understand where all that research money goes. For …

University Encourages Applicants To Submit YouTube Videos

Online video is slowly continuing its takeover of society.  Sunday's Boston Globe ran an article about Tufts University's new admissions process that allows for and encourages prospective students to send a video essay about themselves and why they want to attend college there.  Out of …

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