editing Articles

Editing is the process of selecting and preparing written, visual, audible, and film media used to convey information through the processes of correction, condensation, organization, and other modifications performed with an intention of producing a correct, consistent, accurate, and complete work.
The editing process often begins with the author’s idea for the work itself, continuing as a collaboration between the author and the editor as the work is created. As such, editing is ...

An In-Depth Look at Adobe's Next Generation of Pro Video Apps

Adobe is revealing the next generation of their professional video and audio products: Adobe Story, Prelude, Premiere Pro, Audition, After Effects, SpeedGrade and Media Encoder. The company is clearly embracing the market for video production and is ever more committed to delivering value to pros from pre to post - and then some - AND, ReelSEO got a sneak peek look at the new features.

Vimeo's Nifty Tricks on Overcoming A Small Film Crew

Shooting on a tight budget, and limited crew, can be a pain if you want to give the illusion that your production is good. But the fine folks at Vimeo Video School have some cool tricks to share that can make your small film crew appear a lot larger.

YouTube Channel Functionality Flips Out Today: Is New Channel Design Coming for Everyone Soon?

Today, many, many YouTubers noticed that they couldn't edit anything on their channel. Could the new channel design be right around the corner for all users? Seems like that's what's happening. And the new changes will be met with the usual please, please, please don't change this! But you don't have much chance of getting this turned around anytime soon.

Cool Camera Trick - Create 360º Rotation Shots Using Google Maps' Street View

Vimeo always has great tips and tricks for those who don't have a huge budget and recently, they showed how it's possible to create a 360º rotation shot using Google Maps and Street View, courtesy of Candy Glass Productions, who used the CN Tower in Toronto as their frame of reference. This is a really neat trick.

Tutorial: How to Create the Old Film Look Effect for Video [ReelRebel #31]

When you are editing, you’re usually told to use effects sparingly since a little usually goes along way and you don’t want to overdo it.  Sometimes, however, you want a look that is not quite as subtle.  If this is the case, one option might ...

WeVideo's New Cloud-Based Editor is So Simple, Even a Marketer Can Edit Video

While we were at Streaming Media West last month, we took some time to catch up with WeVideo, the amazingly cool cloud-based video editing people, and found out details about some very neat new features that they've just recently launched as part of their new ...

Tips for Getting Great Video Coverage when 'Shooting for the Edit' [Reel Rebel #30]

On this week's Reel Rebel, Stephen talks about the importance "shooting for the edit" and gives some advice on how to ensure that when you're shooting video, you capture enough footage of a scene to provide the editors with full coverage and plenty of shots ...

The Benefits of Using Neutral Density (ND) Filters & Gels in Video Production [ReelRebel #29]

In a previous ReelRebel episode on video lighting tips we taught you how you can utilize gels on your lights in order to keep your color temperature correct to get the best look for your shot.  In this episode Stephen gives an overview of neutral density ...

Tutorial: How-to Create a Custom End Slate for Your YouTube Videos [Creators Tip #64]

Creating a custom, interactive end slate (A.K.A. tail slate, outro, end screen) for the end of your YouTube videos is something that I recommend in all of my talks and to all my clients looking for best practices in YouTube marketing.  They offer a great way to ...

How to Create the Split Screen Effect in Video Editing [Reel Rebel #27]

The split screen effect, also known as picture in picture or video overlaying, is the concept of showing two video streams simultaneously (traditionally side-by-side) in a given sequence.  There are several instances in which you may want to use a split screen effect editing technique ...

How to Use Cross Dissolve Transitions Effectively in Video Editing [Reel Rebel #25]

A cross-dissolve transition is a great transitional editing technique that basically represents the passage of time.  While fast motion is also a great technique to show time passing, cross dissolves are much more common and easier to do.  Learning to do the technique is simple—don't ...

The Importance of the Match Cut in Video Editing [Reel Rebel #24]

This week on Reel Rebel, we discuss another important film editing technique that's important to understand when shooting for the edit, called a match cut.  When we talk about shooting for the edit, we're talking about the need to plan your shots in advance, keeping ...

8 Awesome Ways to Use Your Car to Shoot Great Video

A lot of times, amateur filmmakers forget the everyday objects and items they use everyday which can be used to enhance their videos.  They are easy to overlook.  After all, that rolling chair in your office couldn't possibly be used as a dolly, could it?  ...

How to Become a Successful, New Media Rockstar [Creator's Tip #60]

This week we had the opportunity to speak with Benny Luo, CEO and co-founder of the website, NewMediaRockstars. The site follows all things new media entertainment related and includes great interviews by popular and up-and-coming YouTube personalities.  In this Creator's Tip video, Benny shares with us ...

The Importance of Eyeline Matching for Smooth Video Storytelling: Shooting for the Edit [Reel Rebel #23]

Before planning any video shoot, it's important to have a good understanding of how the footage is going to be edited as this can make a big difference in how you approach the shoot.  There's a big difference between shooting and then editing versus shooting for the ...