e-book Articles

An electronic book (variously, e-book, ebook, digital book, or even e-edition) is a book-length publication in digital form, consisting of text, images, or both, and produced on, published through, and readable on computers or other electronic devices. Sometimes the equivalent of a conventional printed book, e-books can also be born digital. The Oxford Dictionary of English defines the e-book as “an electronic version of a printed book,” but e-books can and do exist without any pr...

The Social Video Blueprint: A Marketer's Guide To Social Video Success (Free E-Book)

A few months ago we brought you a 9-part series on social video marketing called The Social Video Blueprint. It was intended to serve as an outline of sorts, for companies and brands (and individualcreators) seeking to ignite their video marketing with a social kick. ...

Evolve or Die! How Businesses Can Transform Using Social Video

I interviewed social media expert Brian Solis, the author of Engage and the End of Business as Usual: Rewire The Way You Work To Succeed In The Customer Revolution. We talk about the crucial role online video must play in the transformation of businesses into ...

Online Video 101 For Small Business: Video Marketing for SMBs FREE E-Book

For most of our readers, video is something you deal with on a daily basis: shooting, editing, writing, marketing, etc. But for a lot of businesses and individuals, video still represents uncharted waters. Even companies that see video's potential and want to jump in can ...

Online Video Relationship Marketing with Social Media Expert, Mari Smith

I had the pleasure of conducting a video interview with Mari Smith at the Blogworld conference in Los Angeles this past week, where we talked about her newly released book, along with some benefits and tips for online video business-minded people with her strategy of "New ...

How Attorneys Can Use Online Video To Help The Public and Build Their Practices

Legal assistance for online video marketing and other professionals is becoming increasingly important in our litigious society. So why are most attorneys and law firms still resistant to publicly sharing legal information with online video? Entertainment law and new media attorney Gordon P. Firemark addresses ...

YouTube Beats Facebook & Twitter For Educational Social Video Potential

Well, it's official. YouTube is better than Twitter. At least... it is where education is concerned. That's the word from college professors who participated in a new study by Brabson Survey Research Group and Pearson, who overwhelmingly saw more value for secondary education in YouTube's ...

How to License Online Video & Protect your Ownership: Legal Video Tips

In Part 2 of my 2-part interview with entertainment and media lawyer Gordon P. Firemark, he shares with us about how to get and give proper permissions and licensing for online videos, as well as how to have your attorney negotiate deals and draft contracts ...

The Online Video Weekly News Reel - 6 March 2011

February is gone, March is here, winter's ending, spring is near. Well it might not feel like it in parts of the world as there's snow in Milwaukee and it's still below freezing here in the Czech Republic, but temperatures are starting to rise, days ...

paidContent 2011: Learn From An Impressive Lineup of Digital Goods Experts

paidContent has long led the charge in covering, as they say, "the economics of digital content." This year they're hosting another conference event, called paidContent 2011, filled with round-table discussions, Q&A's, and keynote speakers from some of the web's leading content creators like Huffington Post, ...

AOL Video to Offer Comedic CliffNotes Videos, Kill Educational Reading Altogether

I have been doing some fair amount of coverage on the latest AOL Video initiative. Yesterday I reported that they had purchased GoViral over in the UK which creates and distributes branded video. Now today, AOL Video announced new original online content thanks to Mark ...

Your Business Video Sucks, An eBook Video Marketing Disaster

Welcome to my revised-titled series, Your Business Video Sucks! This week, I review a web video from a well-known professional copywriter, used as a promotion for his eBook on web video tips for business. Watch it and read my review on why I think the ...