distribution Articles


In-Depth Review of InPlay Video Analytics

It's not quite Google Analytics, yet. But it is certainly a step in the right direction. While we originally had some implementation problems over at Gamers Daily News, TubeMogul was more than helpful in getting everything working properly with us.

Online Video Pushes Microsoft Xbox LIVE Sales Over $1Billion

What do you get when you take the most popular online gaming console network and marry it to online video? Massive piles of cash apparently! Microsoft has announced that Xbox LIVE, the online network for the Xbox 360 console, has topped sales of One Billion …

YouTube’s 6 Reasons Why HTML5 Won’t Replace Flash, Yet

YouTubes 6 Reasons Why HTML5 Wont Replace Flash, Yet

YouTube agreed with us on several points lately. We're not sure if they knew they were doing it or not but they have. The main point is that while HTML 5 is cool and has a lot of potential, it's not going to replace Flash …

Facebook Video Ads Rock – Cheaper, More Engaging

Facebook Video Ads Rock   Cheaper, More Engaging

TubeMogul, the online video distribution, analytics, and video ad network, has released a new report comparing video ads on Facebook to comparable click-to-view video ad units on publisher sites—in other words, they compared video ads on Facebook to video ads that typically stand alone.

Video Filled The Shopping Cart Up – ECommerce Music Video

ReelSEO’s Grant Crowell reports on the marketing strategy behind the self-made online music video by e-commerce video solutions provider, with their video titled “Video Filled the Shopping Cart.” (a takeoff on MTV’s first-ever video broadcast of “Video Killed the Radio Star” by the Buggles.)

Video E-Commerce and Video SEO for Retailers: The EMarketer Interview

ReelSEO’s Grant Crowell interviews senior eMarketer analyst Jeffrey Grau, author of the recently report, Video E-Commerce, Innovative Models Drive Sales. Jeffrey shares with Grant on how Video SEO also plays a big factor in driving e-commerce for retailers, and the importance to understanding key variables before deciding on a video e-commerce, or “vee-commerce” strategy of one’s own.

Viewers Are More Likely To Share Videos With Less Branding

There is a pretty good piece over at Ad Age by Josh Warner—he's the President and Founder of Feed Company, which is an online video promotions and distribution firm.  He has some interesting insight into how viral videos are spread through social media, and what …

YouTube’s CEO Chad Hurley Wants You Watching 5 Hours of Video Per Day

Chad Hurley, one of YouTube's founders and its current CEO (who is, sadly, younger than me), has some pretty big plans for his video portal.  Specifically, he's hoping for a future where people spent anywhere from 15 minutes up to 5 hours per day on …

Distribute Video Everywhere With TubeMogul Destinations

Distribute Video Everywhere With TubeMogul Destinations

Today, Tubemogul launched a huge enhancement to their OneLoad video distribution and measurement product and they are calling it "Destinations."  What is it? Basically, it's the be-all-end-all of video uploading and distribution systems, basically from anywhere, to anywhere according to Tubemogul.

Is YouTube’s Content ID Gaining Momentum As A Distribution Network?

I wrote last summer about the JK Wedding Dance video, and how it ultimately proved to be a huge positive example of the Content ID system making a company some money.  Without permission, the couple had used Chris Brown's song "Forever" as their dance music …

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