DirecTV Articles

DirecTV, branded as DIRECTV, is an American direct broadcast satellite service provider and broadcaster based in El Segundo, California. Its satellite service, launched on June 17, 1994, transmits digital satellite television and audio to households in the United States, Ibero-America, and the Anglophone Caribbean. Its primary competitors are Dish Network and cable television providers. At the end of 2011, DirecTV had 19.89 million subscribers.
DirecTV provides television and audio ser...

Cable Companies Lose Customers To Online Video, But Cord Cutting Still A Long Way Off

Some reports say cord-cutting is a myth. Having recently moved into a place and assessed my options, I would agree, because the pay TV companies are keeping consumers hostage thanks to licenses with major sports leagues and premium channels like HBO. For example, the only ...

Bids For Hulu Expected Tomorrow From Google, Amazon, Yahoo, & DirecTV

Hulu is still for sale, and as of yet, has not been purchased by anyone. You might remember that those companies interested in acquiring Hulu were reportedly expected to turn their bids in on Wednesday of this week. However, according to the Hollywood reporter, those ...

Bids For Hulu Due Tomorrow, Google & Amazon Lead Suitors

For a good few weeks there, the web media world was all abuzz with the news of the possible sale of Hulu. We speculated on who the potential buyers might be, with reports suggesting everyone from Google to Yahoo might be involved in negotiations. And ...

The Weekly Online Video News Round Up - Business Video Edition

It's a crazy, fast-paced world. At least... it is for everyone that I know. We have work, family obligations, errands, emails, church, grocery shopping, little league, and... well, you get the idea. Everyone's busy. And when that happens, it can be easy for a piece ...

The Weekly Online Video News Round Up - Internet TV Edition

Greetings, and a good Sunday morning/afternoon to you. If you're like me, you had a pretty busy week. And if that's the case, then there's a good chance you missed a major news story or fantastic editorial article in the world of online video. But ...

Sony's Free Streaming 3D Video For Bravia Owners Misses The Mark

It seems to me that 3D isn't faring as well as the manufacturers had hoped. I guess consumers are smarter and more savvy than the industry thought. I've really felt like they've been cramming 3D tech down our throats as a way to maintain their ...

Best Branded Online Video Ad Campaign: DirecTV's Football Cops

There's a movement afoot. You might not have noticed it, because it's been gradual. But more and more brands are turning their backs on traditional video commercials, opting instead for social video marketing. Often, this includes the creation of original branded web series content designed ...

Video On Demand Throw Down: DiSH vs. DirecTV vs. Netflix

Netflix just got poked recently by Michael Pachter at Wedbush Securities who said that investors should be wary as the company's costs will continue to climb, but he's failed to grasp their plan I think. DiSH just hooked a really big, 1,800-title fish and DirecTV ...

DirecTV Heads into Streaming Internet Video, Broadband, LTE

It seems that DirecTV sees the end of satellite and the continuation of more terrestrial operations. Or they are just trying to expand their offerings. Expanding into a subscription-based premium movie service would put them in direcT competition with Netflix and several other studios who ...

Weekly Web Video Industry News Reel – Read like an Egyptian Edition

So it's Sunday. The people of Wisconsin are still celebrating the winning of Super Bowl XLV by the Green Bay Packers and Egypt has finally tossed its oppressive president, Hosni Mubarak, out after eighteen days of demonstrations. None of that has anything to do with ...

Trouble in Huludise as Partners Decide How Online Video Service Will Survive

Hulu, according to the Wall Street Journal, is rife with internal strife. It seems that there have been some meetings this week between the partners (NBC Universal, News Corp., and Disney) and the management of Hulu over the future of the company. At stake is ...

Google Buys Another Video Company, Widevine Creeps into Portfolio

Google's year-long shopping spree continues as it scoops up video technology company Widevine. This company is a digital media management platform with DRM, video optimization and other services that help to protect online digital content. Could this be the beginning of a new, more premium-content ...

July Biggest Month Ever for Online Video, Hulu Tops Time Warner Cable

July was a big month all around for online video (according to comScore) but perhaps it was the biggest month yet for Hulu who, according to various research, surpassed Time Warner in viewership during the month. Could this be the turning point for the cable ...

The Dark Side of Online Video?

Just as there are white hat and black hat hackers, SEO companies and just about everything else in the world, there is also black hat online video...the so-called pirates. But where is the line drawn between legal and illegal video and where is the line ...

Local Search and Online Video - Why SMBs Need A Video Searchmercial

Increasingly, we hear business owners say, "I don't want a marketing strategy, I don't need a branding review, and I definitely don't want to spend $50,000 on a 30-second TV ad!  Just give me an effective video that I can use online to explain what ...