Google Plus Opens To Teens Age 13 & Up
Google Plus continues to get more open bit by bit, and just today made the service available to teens age 13 and up. Previously, Google Plus was restricted to people 18 and up. Along with the wave of new teenagers, Google Plus is also getting new privacy and security features--a fairly important thing if the ...
60 Hours Of Video Is Now Uploaded To YouTube Every Minute
Alexei Oreskovic of Reuters reports that “roughly 60 hours of video is now uploaded to YouTube every minute.” The company also told him that YouTube is streaming 4 billion online videos every day, a 25 percent increase in the past eight months. There was one other news nugget in Oreskovic’s “exclusive” story: Three billion YouTube ...
The ReelSEO YouTube Creator Playbook Index
The YouTube Creator Playbook is an awesome guide to follow when making your videos. Covering every section of it was enlightening and maddening all at once. The Playbook offers great information, and then forgets that not everyone can do some of the things they suggest (custom thumbnails are the bane of the Playbook's existence). Overall, ...
Nielsen Online Video Metrics Will Measure Ratings For Advertisers With VideoHub Deal
We all knew this would have to happen sooner or later. With online video revenue tripling this year, and YouTube looking to jump from hundreds of thousands of advertisers to millions, online video advertising is about to hit a mesmerizing level. Now, advertisers who were once shy about delivering ads to online video are interested, ...
The Latest YouTube Original Channel Is For Women
Food. Fashion. Parenting. Stories. These are the four things promised by YouTube's new original channel, KinCommunity. It's backed by DECA, a digital media company that gears premium content towards women and is behind the YouTube parenting show Momversation. KinCommunity comes shortly after ClevverTeVe launched its Spanish-language original channels, and this continues YouTube's apparent commitment to ...
The First YouTube Original Channel Is In Spanish, And Confusing
YouTube introduced its first original channel this weekend, the Spanish-language ClevverTeVe, which has three shows dedicated to entertainment and/or fashion. It comes from Clevver Media, which already has a channel on YouTube, ClevverTV. The first original channel is rather symbolic, as YouTube tries to appeal to a global audience, and one of the most sought-after ...
Search Still No. 1 Referrer of Online Video Traffic, Facebook Slips
Brightcove & TubeMogul recently released their quarterly research report for Q1 and Q2 of 2011, entitled Online Video & The Media Industry - Special Features: Full Length Episodes, Mobile Engagement. The report focuses on three areas: platform usage, online video engagement and discovery, and mobile engagement. Today we're going to look at their findings on ...
For Social Video Success, Make 'Em Laugh
The Jun Group put out a fantastic infographic today and it's all about one of our favorite subjects: social video. Specifically, the infographic looks at how well social video works for brands and advertisers that are using video within social media and social networks. It also has some interesting data on what kind of videos ...
Mobile Video Ad Impressions Up 35% In One Quarter, According To YuMe
YuMe has released its video advertising metrics report for the third quarter of 2011, so I thought we'd take a look at the findings to see if we can put our finger on the latest online video ad trends. While pre-roll ads continue to be the most used format by advertisers, which is no surprise, ...
Ooyala Custom Video Analytics: Real-Time Facebook Behavioral Data
I interviewed Ooyala co-Founder and President of Products’ Bismarck Lepe, on today’s release of their new Facebook video analytics solution, allowing publishers to track Facebook users engaging with their online video across audience segmentations in real time. Could we be getting a glimpse of the future of web video usability, marrying real-time web video analytics ...
Web Series Viewership Continues To Rise, While Cable TV Drops
Blip.tv and Dynamic Logic got together for some research into web series viewing habits, and did some number crunching to see when where and how people are consuming original web series offered at Blip.tv. It also gleaned some information on how the viewers feel about the advertising they encounter.
How to Track Your Video With YouTube Insight Analytics: The YouTube Creator Playbook
In almost every section of YouTube Creator Playbook, they have provided a tip on using the audience tracking tool, YouTube Insight (YouTube Analytics). Insight is YouTube's massive test audience, everyone who uses YouTube is represented in these statistics. You can figure out the basic age of your audience, the reactions of your audience via likes, favorites, and ...
Using Cross-Promotions & YouTube Video Collaborations to Increase Viewers: The YouTube Creator Playbook
A prevalent theme of the YouTube Creator Playbook touches on the social aspect of the site. In previous sections, the playbook says that you need to encourage people to like, favorite, and comment on your videos in addition to using Facebook, Twitter, and other blogs to share the video or its links to others. There's ...
Machinima To Bring Fanboys What They Want: Lots of Tommy Wiseau
Tommy Wiseau has become this generation's type of celebrity: a man who has a cult following for all the wrong reasons, but embraces the attention. His film The Room makes regular rounds at (often sold out) midnight showings around the country, a movie so uniquely bad that it actually connects in a social way. Watching ...
The YouTube Creator Playbook, Part 1: The First 15 Seconds
About a month ago, YouTube released the YouTube Creator Playbook. It's a step-by-step guide to follow when creating your content and searching for viewers. In the next few weeks, we will attempt to break down the entire playbook one section at a time. With over 790 million unique visitors, it is second only to Facebook, ...
