Daisy Whitney Articles

Daisy Whitney is an American multimedia reporter specializing in all forms of online and new media content distribution. She was the first journalist to launch a personal online newscast covering the internet business. Currently TelevisionWeek’s new media reporter, she has written for a number of publications. Daisy graduated with a degree in art history from Brown University in 1994.
Daisy created and hosts the webcast “New Media Minute”, broadcast on BeetTV.com, iMed...

Cord Cutting Begins, Internet Connected TV In Vogue?

A recent study from the Yankee Group found that one in eight consumers plan to cut back or ditch entirely their pay TV service this year and live off the Internet only. In this week's New Media Minute, I take a quick look into why …

Video To Push Monthly Internet Consumption To 15Tb Per User

Last week, Cisco introduced a super-fast new router, CRS 3 that will increase throughput up to 322 Terabits (purportedly the whole US Library of Congress), in a second. Suraj Shetty, VP  Worldwide Service Provider Marketing for Cisco, told Daisy Whitney that the average user in …

We’re At The 2010 NAB Show In Vegas

ReelSEO’s Grant Crowell is covering the National Assocation of Broadcasters NAB Show at the Las Vegas Convention Center, starting today through April 14th, 2010. Grant is covering the latest business and technology news with online video.

Interactive and Clickable Video Drives E-Commerce Conversions

Remember when video was going to be interactive and we'd all click on Jennifer Aniston's sweater to buy one for ourselves? Well, that day is gone, but hotspotting is finally taking off thanks to Web video. Hotspotting refers to clicking on an object in a …

Apple Wants To Eat Amazon’s Lunch, But Wait, So Does Google!

With Apple's iPad hitting the market in a matter of days, how big an impact will the computer giant's entrance into the tablet and eReader business make? A huge one, according to several research firms such as eMarketer, Yankee Group and Credit Suisse. Amazon's eBook …

Who’s Getting The Media Buzz? 3 Players To Check Out…

Want to know what new media players to keep an eye on? Daisy Whitney gives us the inside scoop on the companies that marketers and agencies are excited about starting with the marketing technology firm Bunchball, which is generating major buzz in the media and …

The New Frontier for IPads and EReaders – Media Minute

We just posted a fairly critical overview of the iPad after its announcement and I think this week's New Media Minute offers a compelling reason why the iPad may actually succeed.

Marketers Focus On Videos Ads Online, Aim To Develop Own Audiences

Why rent an audience when you can buy your own? That's the new philosophy of marketers who are spending money this year to build out a social networking presence through "earned" media rather than paid media.  Some advertisers, like Pepsi, are pouring marketing dollars into …

5 Media Trends and Rising Stars To Watch for In 2010

Now that the new decade has started, what new media trends should you be looking out for? In this first New Media Minute of the year, Daisy Whitney shares five trends and five companies that exemplify them.

The Threesome Technique for Online Video Interviewing

The Threesome Technique for Online Video Interviewing

ReelSEO’s Grant Crowell shares the “threesome effect” with some successful professional online video clips, and its secrets you can implement for your own video marketing pieces, professionally speaking.

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