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The Week’s Best Viral Videos & Marketing Lessons – Silverback Edition

The Weeks Best Viral Videos & Marketing Lessons   Silverback Edition

The first week of 2012 proved to be a strong one in the world of online video, as the new year did nothing to slow down the clever brands and amateurs piling up the views with creative videos. This week we have a few bloopers …

The Week’s Best Viral Videos & Marketing Lessons – New Years Edition

The Weeks Best Viral Videos & Marketing Lessons   New Years Edition

I originally intended to skip this column this week, instead replacing it with a year-end "best viral videos" round up that would cover all of the last 52 weeks in hilarious viral action. However, a funny thing happened throughout the week that I should have …

The Online Video Explosion In Brazil Has Advertisers Paying Attention

The Online Video Explosion In Brazil Has Advertisers Paying Attention

Last week, Advertising Age published a piece about the growth of YouTube in Brazil. It's a stunning and rapid growth, and one that's getting the attention of advertisers from around the world. Combined with the recent moves in that market from Poptent and Netflix, it's …

YouTube Documentary Life In A Day On YouTube For Free

YouTube Documentary Life In A Day On YouTube For Free

I've written quite a lot about Life In A Day over the course of the past year. If you're somehow not familiar with it by name, Life In A Day is the documentary shot by YouTube users, directed and edited by Kevin MacDonald, and produced …

Current TV To Create New Series From Vimeo Documentary Contest Winner

Current TV To Create New Series From Vimeo Documentary Contest Winner

It seems to be online video contest week as I've got two assignments about online video contest platfoms and now Vimeo is launching a contest. The new partnership between Current TV and Vimeo is looking for some crowdsource action to kick off a series of …

Adobe MAX 2011 Offers Glimpse Into Video Meshes, Synchronized Crowdsouced Video

Adobe MAX 2011 Offers Glimpse Into Video Meshes, Synchronized Crowdsouced Video

At Adobe MAX 2011, Adobe showed off some really interesting stuff that the upcoming versions of their software will be able to do including video meshes, an entirely new way to edit videos, and synchronized crowdsource video.

Crowdsourced Video Gets Artistic With The Johnny Cash Project

Crowdsourced Video Gets Artistic With The Johnny Cash Project

On Sunday, Google Chrome released a new video called "Google Chrome: The Johnny Cash Project." The video also ran on television over the weekend. It features a new collaborative art project attempting to stitch together a new music video for Johnny Cash's "Ain't No Grave" …

Crowdsourced Film “One Day On Earth” Hopes To Duplicate Success Of “Life In A Day”

Crowdsourced Film One Day On Earth Hopes To Duplicate Success Of Life In A Day

Life in a Day, the so-called 'YouTube movie' that was shot by amateurs around the world and then edited together by director Kevin MacDonald and producer Ridley Scott, has gotten a lot of press. With good reason. It's an inspiring project that sought to bring …

The YouTube Movie That Could: Life In A Day Drawing Rave Reviews

The YouTube Movie That Could: Life In A Day Drawing Rave Reviews

It's hard to believe that Life In A Day began its existence over a year ago. It was June 24, 2010, and tens of thousands of YouTubers accepted Ridley Scott and director Kevin MacDonald's challenge to film their everyday routines. Over the next few months, …

Branded Crowdsourced Video Expands As Poptent Opens Brazil Office

Branded Crowdsourced Video Expands As Poptent Opens Brazil Office

Poptent, a crowdsourced video production company catering to brands and ad agencies, is growing. They're also expanding into new regions, with a brand new office in Sao Paulo, Brazil. The new office is designed to serve the company's growing international customer base, and represents the …

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