Crackle Articles

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2014 Digital NewFronts: Firsthand Report From the Frontline

2014 Digital NewFronts: Firsthand Report From the Frontline

What is it like to be a reporter in the middle of the 9-day digital extravaganza that is the 2014 Digital NewFronts? We talk to Michelle Castillo, Digital Media Reporter for Adweek, just as the nine-day-long series of events was entering its second week, and asked her for a firsthand report from the trenches.

Amazon Fires Major Salvo in OTT War with Fire TV

Amazon Fires Major Salvo in OTT War with Fire TV

Amazon wants to set your TV on FIRE! Oh, wait, they announced the Fire TV, that must be why they have been doing all that Kindle-ing. They have priced their OTT device at $99 but it comes chock full of tech and has the content to back it up. So the question is, will it generate a response with its intended audience, and will the competitors, pardon the pun, fire back?

Comscore, Sony’s Crackle, Announce Multi-Platform Audience Measuring

Comscore, Sonys Crackle, Announce Multi Platform Audience Measuring

comScore and Crackle have teamed together to measure the audience across all devices in which Crackle can be played. Online metrics have been unable to come up with a number that includes devices like connected TVs and video game consoles. comScore and Crackle aim to solve that.

A New Trailer Hits For Jerry Seinfeld’s Comedians in Cars Getting Coffee: A Look at Web Series Marketing

A New Trailer Hits For Jerry Seinfelds Comedians in Cars Getting Coffee: A Look at Web Series Marketing

Last week we talked about the new Jerry Seinfeld web show, "Comedians in Cars Getting Coffee."  What was interesting about the teaser that was put out was that no one could quite figure out what the show was going to be, but it drummed up …

Jerry Seinfeld Drives New Web Series, “Comedians In Cars Getting Coffee”

Jerry Seinfeld Drives New Web Series, Comedians In Cars Getting Coffee

It looks like Jerry Seinfeld and friends will be trying to offer up a comedy/interview web series later this month, with "Comedians in Cars Getting Coffee."  We keep seeing bigger and bigger names getting into web video and it's easy to see the appeal: they …

IAWTV Inaugural Web TV Award Nominees Announced

IAWTV Inaugural Web TV Award Nominees Announced

The International Academy of Web Television (IAWTV) have announced nominees with the awards to be given out on Thursday, January 12, 2012 at a live ceremony at the Venetian Resort Hotel and Casino in Las Vegas during the prestigious International CES. Nominees for the Inaugural …

The Roku LT Box With 720p, $50 Price Tag, Announces HBO Go

The Roku LT Box With 720p, $50 Price Tag, Announces HBO Go

Roku just made two announcements today, the new Roku LT which is $10 cheaper than the Roku 2 HD, yet also offers 720p like that model. It seems more like a muddling of the market on their part than an actual addition to their lineup. …

Major Microsoft Xbox TV Deals Imminent, But Still Will Need Something Unique

Major Microsoft Xbox TV Deals Imminent, But Still Will Need Something Unique

Bloomberg wrote up some thoughts on where it looks like the new Microsoft Xbox TV initiative is headed and I have to admit, I like what it looks like. Basically, it could position the Xbox 360 as the single piece of tech you need for …

Sony Spat With Netflix Suggests Fragmentation Ahead In Streaming Video

Sony Spat With Netflix Suggests Fragmentation Ahead In Streaming Video

Netflix recently had to pull Sony films from the service that were provided to them by Starz. The reason is that Starz and Sony are renegotiating some contract and until it's sorted, Sony films are no longer to be shown on Netflix. Now this could be …

Sony Wants To Take Your PC Video Away and Replace It With A Bravia

Well, they're not going to give you a BRAVIA they're going to give Europeans the ability to watch downloadable content on their BRAVIA TVs without needing a PC any longer. The new series of BRAVIA TVs, Blu-Ray players and home cinema systems will feature BRAVIA …

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