conversion Articles

In logic, the converse of a categorical or implicational statement is the result of reversing its two parts. For the implication P → Q, the converse is Q → P. For the categorical proposition All S is P, the converse is All P is S. In neither case does the converse necessarily follow from the original statement. The categorical converse of a statement is contrasted with the contrapositive and the obverse.
If S is a statement of the form P implies Q (P → Q), then the converse of S i...

Viral Video – Is It The Video You're Searching For?

The words 'viral video' have become synonymous, mostly incorrectly, with increasing brand awareness, online marketing and online video advertising. Yes, viral video can do all of that, but there might be a better way for you and your company to get the word out instead ...

Wistia Embedded Video Metrics – The Video Solution for SMBs?

I review the video sharing application and project management service, Wistia, and talk with CEO Chris Savage on how they are positioning themselves as an affordable top-tier business solution for the SMB crowd.

One Giant Leap for Online Video Advertising - Solidarity

It's recently been said that the recession is slowing the adoption of online video for marketing purposes. But it's not really the only reason. There are many other reasons that advertisers and marketers aren't jumping on the bandwagon and joining the online video 'revolution.' Here's ...

Interactive Video Ads Increase Effectiveness?

Late last year, Marketing Sherpa, released an in-depth report geared on the fast-growing landscape of video marketing titled, "Marketing With Video Report: Online, TV & Mobile.” In their research for the report, they asked a sample of marketers using video advertising, either online or on TV, what effect various ...

Quicktime To Have Built In YouTube Support

If you're an iPhone user you already know you can watch your favorite YouTube videos on it via the app. However, if you're a Quicktime user you've always had to do your encoding and video editing and then go either to YouTube's page or use ...

Bits On The Run Updates Video CMS Services and Site

Bits on the Run has been doing some work to update their service. After about a year it seems like they've got over 10,000 users now and a goodly amount of video to serve up. In order to serve that video up around the planet ...

Video Ads Vs. Traditional Banners - Measuring Effectiveness

I came across some interesting research from DoubleClick that compares the performance of online video advertisements (in-page video ads as opposed to in-stream video ads) with that of traditional, or image banner ads (GIFs & JPEGs).  More and more, I am seeing videos run by ...

Video Production Software- Movavi VideoSuite 5

Movavi, a leading provider of high-quality, easy-to-use video editing and conversion tools, today unveiled Movavi VideoSuite 5.0. This comprehensive all-in-one video editing and conversion toolkit incorporates six powerful programs for video capturing, editing and processing in a single, affordable package. This latest version of Movavi ...

Online Videos Drive Action and Conversion - Research

Kelsey's Michael Boland, shows us facts and research that demonstrate that online videos do drive consumer action and conversion in his blog post: TKG On Online Video. The associated Wall Street Journal podcast and data from TKG (see below) sets the context. You can find ...

Detailed Instructions On Video Blogging - Vlogging Guide

Vlogging is the short form of video blogging; sometimes it is also termed videodcasting. Mostly all blog sites provide syndicated feeds through RSS, Atom etc. and some feeds provide enclosures too. Video is contained within the enclosures. Vlogging is the practice of attaching video to ...

Video Conversion and Encoding Tools for Video SEO

There are tons of tools available out there for video conversion and encoding.   Thanks to Blinkx.com, we have a few recommendations to start with. Blinkx aims to differentiate itself from what it calls first generation video indexing by considering information culled from an analysis of ...

Video SEO: Tips for Clips That Capture Results

Video SEO: Tips for Clips that Capture Results By Michelle Megna June 20, 2007 One of the hottest trends in e-commerce right now is the use of video, whether to showcase how to use a product and highlight features, to provide more intimate testimonials or ...