conversion Articles

Ways to Stream Your Home Video Content to your iOS Devices

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JetStreamHD believe that they have the solution to you watching all that content you have amassed on your PC and want on your iPad2 via their new product, creatively named, JetStreamHD. It's really just a media server but they claim it to be "the world's first consumer electronics product to stream all of your digital ...

Brightroll to Fight Online Video Advertising Click fraud with Adometry

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Brightroll has expressed their love for us in emails. When it's something so important like fighting click fraud, everyone needs to be informed. Adometry is offering CPC Ad Analytics technology which provides immediate relief from click fraud headaches for ad networks and their advertisers, with the added benefit of detailed click scoring for managing traffic ...

Adobe Flash 10.2 Said to be 34% More Efficient, Includes H.264 Hardware Acceleration

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Adobe recently announced features for the new 10.2 Flash. Among the claims are 34% more efficient, inclusion of the H.264 codec and support for more mobile devices and platforms. Also, and this seems to be the way the whole industry is going, they have included hardware acceleration to help deliver HD in with less problems ...

What Video Production Pros Need To Know About Marketing

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In my previous article, I covered why video production pros today are becoming online marketers. This time I cover the key elements of online video marketing that all video production pros should know about, and how they can use that to their advantage to stay competitive in the client and job market.

Intel Quick Sync Video Means Super Fast Video Encoding

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Mark and I were out at CES in Las Vegas. Then I traveled for something like 30 hours back to Prague and promptly fell into a three day deathlike state of illness. Now I'm only slightly dead and able to think clearly. So forgive the lateness on this. While at CES Intel gave us several ...

How To Drive Sales Through YouTube - A Reel, Mighty Video Marketing Case Study

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A few months ago while in a Vegas hotel room with the TV on in the background, I heard an intro to a piece on CNN's Your $$$$$ program, about a company which realized much of its enormous success, entirely through video marketing on YouTube.

Celebrity Endorsements In Viral Video Ads Fall Short? Calling BS On The New York Times

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Sigh.  Another day, another huge exaggeration by the media to a small data sample.  This time, it’s the New York Times.  And I guess they have to sell papers, so I understand a certain amount of sensationalism.  But I think this goes a little far.

How To Record Skype Video – Skype Video Call Recording Tools

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Doing all important Skype Video chats/conference calls and want to make sure you get it all recorded? Here are a list of a few popular skype video recording plugins that are designed to help you do that. Overall, I found them all to be

Nifty YouTube Marketing Tip: Secret URL for Automatic Channel-Subscription

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I’m not sure if you have made WillVideoForFood a daily read yet or not, but if you haven’t then you’re missing out.  Amongst the great marketing and video creation advice and the fun viral clips Nalts posts are some really great tips and nuggets that you just don’t find anywhere else.  Case in point:  Nalts ...

What Is Social Video Marketing? The Social Video Experts Weigh In

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With the heavy convergence of social and video, and video with online marketing, have we now reached a point where a new definition that combines all three? Is social video marketing just about creating videos for social networking sites like Facebook and Twitter, or is it much more than just that? We put together a special panel of video experts, along with our own ReelSEO staff, where we all take a crack at giving our own definition.

Saturday Morning Awesome Sauce: Adobe Continues Bridging Gap with Flash to HTML5 Conversion Tool

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If you read ReelSEO regularly you'll be aware that yesterday I wrote about how Adobe teamed up with Kaltura on an online video player featuring both Flash and HTML5. Well their efforts to remain the leader in online media for websites haven't stopped there. With the rise of the iOS devices and the rift between ...

AdMob Begins Running Interactive Video Ads On Android Devices

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Google has begun integrating interactive video ads from their most recent acquisition, AdMob, into apps on Android phones.  Those of you with iPhones have probably already seen these ads, as they’ve been running on your device for some time now, but the rollout to Android is brand new.  Some of the ads are interstitials and ...

While Social Media Adoption Climbs, Social Media Usage By Content Creators Is In Decline

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A lot has been made of Facebook’s rise as a referrer of video viewers.  Even here at ReelSEO, we’ve mentioned it a couple of times.  And indeed, Facebook is growing more rapidly than most sources in terms of traffic referred. But that may well be a short term trend.

Repurposed TV Ads Vs. Original Web Video: Which Performs Best?

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A very common online video strategy for big brands is to simply take pre-existing television commercial spots and load them up on the Internet.  You see it all the time.  And because television audiences and YouTube audiences don’t always run in the same circles, it can be a great way to get your message some ...

An In-Depth Look At The Impact of Google Instant On SEO and PPC - Is SEO Dead?

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Last week, Google introduced a new capability to its search engine results page, a functionality called “Google Instant.”  When the announcement hit, people were clamoring to chime in with respect to the effect that Google Instant might have on search engine optimization (SEO) and pay per click (PPC) advertising.  The age-old question of “is SEO dead?” started ...

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