connected TV Articles

The Social TV Movement: When TV Went Social And Screens Converged

I've been reading a lot of interesting things in the social TV space these past few days and so I thought I would compile them and share with everyone on how screens are converging and TV is becoming more of a social activity. New services ...

Migrating Your Content To Mobile Online Video Platforms: Tips From AOL Video

Mobile video usage is growing fast among consumers and big video sites like AOL Video are implementing mobile solutions as a result. In part two of our interview with AOL Video's SVP Ran Harnevo, he shares tips with the New Media Minute for how video ...

Engagement & Time Spent With Video Ads On Connected TVs Is On The Rise

Watching programming on tablets, Smartphones and connected TVs is growing quickly, and brands are eager to reach consumers on those devices. The effort is paying off: click-through rates for ads on connected TVs are in the 10 to 17% range to date, a healthy number, ...

Viewster Brings Streaming Video Catalog To Samsung Devices Worldwide

Viewster has been making some good moves lately and perhaps the Pièce de résistance is today's announcement that sees them teaming up with Samsung, worldwide, on multiple device platforms including connected TVs, tablets, mobile phones and more.

Time Warner Cable Head Says Company Future Is Broadband, Not TV

Well surprise, surprise. The chief executive of Time Warner Cable, the second-largest cable operator in the U.S., says that broadband is the anchor service of the company's future, not television. And while that may be a no-brainer for most of us observers in the industry, ...

Google-Motorola Deal Means More Video Streaming to Android Devices?

Google yesterday announced plans to acquire Motorola Mobility for $12.5 Billion, which instantly brings them into the mobile hardware market. Now the mobile platform is pretty interesting in and of itself, but that's not the only reason this deal is being made. As part of the ...

The Weekly Online Video News Round Up - Internet TV Edition

Another big week for major world news, as the UK riots took center stage for most of the week. It was a huge week for online video and online video news as well. Because we know many of you are even busier than us (if ...

The Weekly Online Video News Round Up - Internet TV Edition

Greetings, and a good Sunday morning/afternoon to you. If you're like me, you had a pretty busy week. And if that's the case, then there's a good chance you missed a major news story or fantastic editorial article in the world of online video. But ...

Will Netflix Be Crowned The King Of The Living Room?

Whether through apps, game consoles or connected TVs, Netflix is well on its way to living room dominance. The market for connected TVs with built-in apps for Netflix, YouTube and others is poised for massive growth in the next few years, while 60% of homes ...

AOL HD Pushing Media to Connected Devices and TVs for Higher Brand Engagement

AOL HD is continuing its march into your living room with its latest announcement that it will start pushing content to connected boxes. Now that doesn't mean that everything will instantly have an AOL video button or app, but so far, they are targeting the ...

The Death Knell For Google TV? Logitech Revue Drops Price To $99

Wow! Logitech announced they will take 60% off the price of their Google TV Logitech Revue units because more people are returning the units than buying them more retailers/wholesalers are returning units to Logitech than units are selling it seems. Does that spell the end ...

Panasonic Viera Twists Internet Connected TV With Cloud-Based Apps

Every single major TV manufacturer, and probably some you've never heard of, will most likely have some sort of Internet connected TV soon. If not this year, then definitely next year. If you ask me who is winning, I would say Samsung. But that hasn't ...

The Golden Age For Consumers, But Will It Be The Dark Ages For Marketers?

The term Golden Age comes from past mythology and refers to the first in a sequence of the ages of man. Typically it's used retrospectively about a period of peace, harmony, stability and prosperity. However, last week PwC included it in their Global Entertainment and ...

Screen Convergence Continues - Vudu, Netflix to Get Dedicated Remote Buttons

Earlier in the year Netflix announced they would have a dedicated button on remote controls for connected devices coming from some manufacturers. Wal-Mart obviously thought that a brilliant idea and so got those same manufacturers to put some Vudu buttons on the remotes as well. ...

Hands On With The New Netflix App For Android Devices

I've been thinking about cutting the cable-TV cord for the last couple years, and just a couple months ago, I finally took the plunge. I had to get creative to watch some of the NHL and NBA playoff games I wanted to see, but overall, ...