connected TV Articles

You Can Now Create Your Own Dailymotion Mobile Apps: Your Channel On the Go

If you're on Dailymotion, the second-largest video-sharing site only to YouTube, you can create your own channel app that your fans can download to virtually any device. That gives people quick access to your channel wherever people might want to watch your videos.

YouTube App For iOS Gets Live Streaming, One Channel Layout

YouTube has finally updated their iOS app to include live streaming and a host of other features such as easier access to new uploads from those channels you subscribe to. You can also now queue up videos to play via your connected TV from the comfort of your own sofa.

Comscore, Sony's Crackle, Announce Multi-Platform Audience Measuring

comScore and Crackle have teamed together to measure the audience across all devices in which Crackle can be played. Online metrics have been unable to come up with a number that includes devices like connected TVs and video game consoles. comScore and Crackle aim to solve that.

Video Advertising Continues To Break New Ground in Canada [Report]

A new report shows us how Canadians are reacting to online video advertisements and how those ads are being carefully targeted to specific age groups, gender and location within that country. We learn that Connected TVs are very popular indeed.

2012 Video Metrix Shows Viewing Stagnant, Exploding Video Advertising

Since I went through all the trouble of making a set of cool charts and graphs to track the whole year of comScore's Video Metrix for 2012, I thought I would also take the time to do a bit of post-year analysis. While there were ...

Online Video Weekly News Round Up - New Year's 2013 Edition

Happy 2013! If 2012 was any indication on where online video is going, then 2013 is set to be a major year again for several parts of the industry. As we watch it unfold it's always nice to see what's going on in areas that ...

Simultaneous Second Screen Experience Needs to be Open and Standardized

A couple things have come across my desk this week pertaining to almost the same thing. So I let them percolate in my brain for a bit until I was ready to tell you about it. Essentially, it's sending content to a TV and a ...

Weekly Online Video News Round Up - Winter's Coming Edition

So, winter's coming. It might not feel like it just yet...but it is. We had all best be prepared to face it head on. Actually, that reminds me I need to catch up on Game of Thrones again before Season 3 begins in March. Anyway, ...

The Rise of Long Form Video Demands New Advertising Strategies [Report]

In the Ooyala Q2 Global Video Index, we found out that Length, Size, Going to Completion Matter. Now, it's time to take a look at Q3 and see how things are shaking out. As you can tell from the title, long form online video content ...

The Weekly Online Video News Round Up

It's another week and there's all sorts of news popping up as usual. Later this week we'll get the much-hyped Windows 8 and that might change a few things. If you haven't read up on IE 10 in Windows 8 and how it's handling Flash (or ...

Browser Adoption of HTML5 Video Continues to Grow, But Still Not Complete

LongTail Video just released the update to their longstanding State of HTML5 Video which gives everyone a clear cut, easy to read guide to what parts of the HTML5 <video> tag are supported, by what browser and to what extent. At present, 79% of the ...

What Are the Best Smart TV Options for the UK?

As the integration of web and TV gathers pace, and the profile of online video continues its meteoric rise, what is the best choice for smart TV viewers in the UK? I've been looking at some of the Smart TV devices on the market and ...

Weekly Online Video News Round Up - Autumn Begins Edition

I had to turn on the heat on Monday, wake up was 61 degrees in the house and that was enough to make me fire it up. It might not last as it seems like we might get some indian summer here. Tuesday could be ...

Pre-roll Video Ads Dominate, 15-Sec Ads Completed Most Often at YuMe

YuMe has put out their Q2 2012 Video Metrics report that shows a good deal of information about the video advertising that they served up for the quarter. They found that pre-rolls still dominated with massive percentages of all ads shown with other formats like ...

Attention, Excitement and Video Ad Recall Levels are Screen Dependent?

YuMe teamed with IPG Media Lab to do an extremely interesting study on ad effectiveness which included biometric tracking for emotional response, attention. With bio-feedback and eye-tracking, I do believe it might be a one of a kind study for online advertising, plus, I'm a ...