collaboration Articles

Collaboration is working together to achieve a goal. It is a recursive process where two or more people or organizations work together to realize shared goals, (this is more than the intersection of common goals seen in co-operative ventures, but a deep, collective, determination to reach an identical objective) — for example, an intriguing endeavor that is creative in nature—by sharing knowledge, learning and building consensus. Most collaboration requires leadership, although the form o...

The Week’s Best Viral Videos & Marketing Lessons – 12/17/2010

The Weeks Best Viral Videos & Marketing Lessons   12/17/2010

Every Friday I try to round up some of what I consider to be the best viral video successes of the week to share with you.  Some of you will watch for fun–for a nice end-of-the-week entertainment break before diving back into the workload.  Some …

How The HTML 5 War Has Been Won, By Adobe and Kaltura

How The HTML 5 War Has Been Won, By Adobe and Kaltura

Many people out there think that a war was brewing. That it was us versus them, that one thing is better than the other and that, in Highlander style: There can be only one. Adobe proved them all wrong this week by incorporating Kaltura's HTML5 …

YouTube Marketing Tips for Partners: Engage The YouTube Community for Audience Growth

YouTube Marketing Tips for Partners: Engage The YouTube Community for Audience Growth

YouTube is wrapping up their wonderful "Tips for Partners" blog series, and I'm sad to see it winding down, because it's been fantastic.  Their last installment said the series would "run several weeks," but now it's ending after a total of four.  After covering a …

Silverlight Gets Streaming Surround Sound With SRS 5.1 Support and Toolkit

Silverlight Gets Streaming Surround Sound With SRS 5.1 Support and Toolkit

SRS Labs, Inc. has teamed up with Microsoft to offer full SRS 5.1 Surround Sound via a new toolkit for the platform. That means Silverlight will soon feature encoding and decoding of surround sound for streaming content.

Viral Video Lessons Round Up – Rockets, Collaborations, and Camera Glitches

Viral Video Lessons Round Up   Rockets, Collaborations, and Camera Glitches

Every Friday I like to share some of the week's biggest viral video hits with you.  I also like deconstructing them, trying to put our finger on what it was about each video that hit the viewing public just right enough to make them share …

Crowdsourced Fan Film, Star Wars Uncut, Is Finished… and It’s Awesome

Crowdsourced Fan Film, Star Wars Uncut, Is Finished... and Its Awesome

I've been interested in the Star Wars: Uncut project ever since I heard about it last October.  The premise:  let fans pick their favorite 15-second scenes from the original Star Wars: A New Hope movie and re-film it—fan film style—and then stitch together everyone's scenes …

Online Video Marketing Basics Part 3 – Self-Produce or Hire A Professional?

Online Video Marketing Basics Part 3   Self Produce or Hire A Professional?

Once you've made the decision to get involved in online video, and picked the video style that you think fits both your personality and your goals, it's time to start thinking about production.  And in online video production, there are really only two choices:  self-produce, …

Hollywood Directors Team With YouTube To Launch Historic YouTube Film Experiment

Everyone wants to leverage YouTube, and the professional film community is no different.  We've seen unknown directors land big Hollywood gigs because of a video they uploaded.  We've seen major film studios reap the benefits and word of mouth for new releases by adding the …

A Professional Approach To Web Video – What Does A Video Producer Do?

Video is becoming ubiquitous in corporate marketing – being used for communication with both external and internal audiences. However, in an age of flip cams, low-cost editing software and tight budgets, many companies think they can easily produce video themselves and as a result, are …

Encoding Video for The Web – Encoding Webinar Replay Video

Encoding Video for The Web   Encoding Webinar Replay Video

A few weeks back on May 5th, we held our very first ReelSEO webinar event titled, "Encoding Video for the Web."  The webinar was a great success and we had more than 250 attendees join us for the first hour with more than 150 remaining …

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