clickable Articles

A clickable is any active area in a graphical user interface for a game or application that can be triggered or activated by the user, usually by a click of a mouse. This is the primary method of user interaction. The number of clickables is roughly proportional to the complexity of game play and the software itself. The term is originally attributed to the game and learning software developer Jonathan Stowe (1991).

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In-depth Review of ButoTV Video Platform: Interactivity Meets Simplicity

In depth Review of ButoTV Video Platform: Interactivity Meets Simplicity

Online video platforms (OVPs) are springing up all over the place. It's like the Dawn of Web 2.0 all over again and Buto.tv (prounounced boo-toe I think) is getting in on it as well (and have been for some time). However, they might be taking …

Giving Users Brand Choice Is Key To Video Ad Success On Short Form

 Giving Users Brand Choice Is Key To Video Ad Success On Short Form

The Pool, a unique research initiative made of people from Publicis Groupe, publishers and advertisers, aimed to identify optimal ad models across emerging media platforms recently put out some new research that says giving consumers the ability to select the ads they see is vital …

The Sunday News Reel – Reel Edition – Week of 19-26 Sept, 2010

The Sunday News Reel   Reel Edition   Week of 19 26 Sept, 2010

Here's the Reel Edition of the Sunday News Reel that highlights top read news here at ReelSEO. If you're looking for other top news this week see the External Edition which covers big news around the Web, most of which wasn't covered here at ReelSEO.

How To Overcome The Pitfalls of Interactive, Clickable Video

How To Overcome The Pitfalls of Interactive, Clickable Video

This past year, YouTube announced its more than 2 billion hits per day, a clear indication that online video viewership is increasing at an exponential rate. As such, marketing and advertising professionals are looking for new, innovative approaches to capture the mass audiences of consumers …

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