charities

How Charities are Using Video to Raise Awareness for Nepal charity video marketing nepal earthquake 360x240

How Charities are Using Video to Raise Awareness for Nepal

In the aftermath of the devastating Nepal earthquake, how are charities using video to rise above the noise of news footage and user-generated content to reach out those willing to donate? And how can charities maximum their impact in the critical few days after natural or man-made disasters?
A Guide to YouTube Interactive Cards ► Future of Annotations associated website card 360x240

A Guide to YouTube Interactive Cards ► Future of Annotations

YouTube users can finally access see annotations on their mobile devices in the form of new YouTube Cards! Creators can use the Cards to add extra interactivity to their videos, and inform the viewer about other websites, videos, playlists, fundraising, fan funding, and merchandise they'd like them to see without detracting from the video they are watching.
Video Marketing for Non Profits: Campaigns Generated 670M Views in 2014 most shocking viral video youtube 360x240

Video Marketing for Non-Profits: Campaigns Generated 670M Views in 2014

Video is an incredibly powerful medium for charities and non-profit organizations to use as part of their digital marketing strategies. This year alone, branded non-profit videos have generated 670 million views, and raised awareness for a huge number of causes.
What are the Top Six Social Video Trends for Brands in 2015? social video trends 2015 360x240

What are the Top Six Social Video Trends for Brands in 2015?

Brands, agencies, and video marketers should already be gearing up for next year's campaigns, but what are the top social video trends of 2015, and how can brands take advantage of the opportunities around them?
How UCP WORK Charity Connects Their Story to YouTube [Interview] marty kinrose

How UCP WORK Charity Connects Their Story to YouTube [Interview]

We talked to Marty Kinrose at UCP WORK, Inc, an affiliate of United Cerebral Palsy that has launched a YouTube channel in the past week. We asked Marty what the challenges of running a charity with no government funding are, and how he hopes YouTube will spread the word.