CBS Articles

CBS Broadcasting Inc. (CBS) is a major US commercial broadcasting television network, which started as a radio network, and continues to operate a radio network and a portfolio of large market television and radio stations. The name is derived from the initials of the network’s former name, Columbia Broadcasting System. It is the second largest broadcaster in the world behind the BBC. The network is sometimes referred to as the “Eye Network” in reference to the shape of the ...

13 Billion Videos On YouTube for 135.7 Million Viewers In April

My post last month about comScore's metrics got eaten by the ReelSEO gremlins and disappeared into the ether but I'm here again, this time hopefully my insightful commentary won't bend time/space and make the entire article disappear again (which must be what happened last time).

YouTube Almost Hit 100 Videos Per Viewer Last Month

comScore has released their March 2010 Video Metrix numbers and one of the most fascinating things is that YouTube viewers are watching, on average, 96 videos in the month. That would be 3.2 videos per day, every day. Also, over 180 million U.S. web surfers …

YouTube’s CEO Chad Hurley Wants You Watching 5 Hours of Video Per Day

Chad Hurley, one of YouTube's founders and its current CEO (who is, sadly, younger than me), has some pretty big plans for his video portal.  Specifically, he's hoping for a future where people spent anywhere from 15 minutes up to 5 hours per day on …

HTML5′s Dark Horse Video Codec, ON2 VP8 From Google

While Google didn't make the VP8 video codec, they did purchase it recently and now, they're announcing [allegedly] that it will be Open Source. What's this mean for HTML 5? It might finally have found a winner of the codec race and a savior, in …

Presenting The 2010 Streaming Media All Stars! ReelSEO’s Mark Robertson, Nalts, Steve Garfield, Jan Ozer, Andy Plesser Among This Year’s Team

Streaming Media magazine and Streamingmedia.com has announced the third annual Streaming Media All-Star team, a list made up of some of the most innovative, influential, and important players in the online video arena. The Streaming Media All-Stars are people who do their part to advance, evangelize, and …

Hulu Dances As Viewers Watch 2.4 Hours In February

Dance Hulu dance (and bring your content overseas already, sheesh!) comScore is reporting that for the month of February Hulu viewers watched a hearty 2.4 hours each. But what's that mean for the rest of the industry?

Tiger Woods Masters Online Video for The Day

I covered the NCAA's March Madness tournament and its online viewing options several times in the past month.  They've made steady gains in both the viewership and the advertising dollars—not to mention the quality of the online viewing experience. There is one other sporting event …

Get Ready for More Video Advertising With Online TV Shows

Are you ready for more ads in your online TV? Because you're going to get them since everyone from Comscore to CBS to ABC to CW says you want them. But will we as consumers tolerate them? I've got some exclusive insight from the Comcast …

CBS Testing HTML5 Video Tag for IPad Support

Several sites on the web (The Other Mac Blog, MacRumors) noted that CBS.com had posted some iPad test videos. At first glance you might be confused as they show up in a standard Flash player, but MacRumors did some further digging and uncovered some HTML5 …

Initial Viewership Numbers for CBS’ Online March Madness Broadcast Are Very Impressive

There's some pretty good evidence coming out today that online viewership of the NCAA March Madness basketball tournament is up from last year—as expected. On just the first day of the tournament, Thursday of last week, there were 3 million unique visitors.  CBS was hoping …

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